So you want to do content marketing today? If so you must have the right content marketing gadgets to increase your reach and save you time along the way. This will improve your content marketing strategy for your blog or business.
Content marketing is not for the faint of heart today. By gadgets, I mean tools —-> services, plugins, software, etc.
Content Marketing Gadgets To Make It Easy For You
Digital gadgets that help you create and share content for your digital marketing strategy. Content Marketing, done well, fuels your digital hub by building a “content engine” to drive people to your business.
There are many moving parts and you will need many content marketing gadgets to get the job done well. And by the way, it’s a never-ending job. I’ve put together a list of some of my all-time favorites with some new ones just for you!And by the way, content market is a never-ending job. I've put together a list of some of my all-time favorites with some new ones just for you! Click To Tweet
Top 21 Content Marketing Gadgets to Use to Boost Your Content Marketing Strategy
Plugins for Content Marketing
Google Maps Widget – This one is great for maps on your site with pins. You can produce a map with a thumbnail and a light-box in just minutes! Hence, no more waiting or slow loading time.
Check out their video below and visit them here. They do offer a free and a pro version.
It is the fastest plugin of its kind you can find today! You can create a map for your WordPress site in just one minute. There are already over 100,000 users of this new plugin.
You can create as many as you need with this plugin with many styles and colors to choose from.
Yoast Plugin for SEO – I have used their free version for years here and now went Pro a few years ago. Yoast is highly recommended to make your content for SEO easier. Therefore, no more counting and figuring things out on your own. Yoast does it all for you! You can read more from my latest review here. Yoast has made my content marketing strategy easier to put into action.
Social Warfare – I invested in this plugin earlier this year to increase my social shares and keep my Twitter counts. This helps to spread your own content further and make it easier for those that come to your site to share it. Magnet4 Blogging did a great review for you to check out on this one.
Since then I have changed my social media sharing plugin and am now using Sassy Social Share to include some alternative social media networks when sharing.
Be sure to check out your plugins carefully before loading them into your WordPress. They should have been updated recently.Yoast is highly recommended to make your content for SEO easier. #seotips Click To Tweet
Images via Your Content Marketing Gadgets
Canva – Canva is a great image creation tool for content marketers. There is a free version, there are images you can also purchase for $1 or more. Or you can use their pro version now for $12.95/mo.
You can create designs for Web or print: blog graphics, presentations, Facebook covers, flyers, posters, invitations and so much more. It is very easy to use! I’ve used it more and more today. My top image came from there for this post.
Just yesterday when I logged in, I received a message from Canva saying “Welcome Home.” Yes, I’m spending way too much time there now these days!
If you click on the image below you can try their Pro Version for FREE for 30 days!
Live Streaming – This one has become huge and a must today for generating content. Check out Donna Merrill’s post on how to learn to use Live streaming today. Donna is rocking it with live streaming today. I’ve seen her live streams on her site, Facebook, and LinkedIn.
Hosting For Your Content Property
Hostgator – This one is my tried and true hosting for Inspire to Thrive. They are available 24/7 either by phone or chat online. I prefer the chat online but have used both services over the 5 years I have used them. They do over-deliver, if they say something will be done in 48 hours it is usually done sooner.
They rarely go down as I use Pingdom’s free service to warn me if there is an outage. I had other host providers in the past and they went down more often and were down for days.
No one in content marketing has time to be down for days today! Hostgator is a must content marketing gadget for uptime today! Learn more about Hostgator here for a full review.
Again, I’ve updated my hosting services to Siteground in 2021. Hostgator could no longer host this site with the volume I was increased to. I still recommend Hostgator to those starting out blogging today.
HostGator even bills you monthly if that’s your cup of tea.
Social Share Schedulers in Your Content Marketing Gadgets
Buffer – Buffer is a great way to schedule your shares. You can do this on Twitter, Pinterest, Facebook, Facebook Pages, and Instagram. It’s easy from your Chrome browser and on mobile. It’s the quickest to schedule content for your social networks.
You can invest $10 a month to really fill your buffer up for weeks at a time. I used to love filling my Buffer up from time to time. It’s great to do before going on vacation or when you know you won’t have time to be online.
I still use it from time to time for their feeds. I can choose blog feeds to share other content from.
MissingLttr – This is the newest tool that I love! They make it so easy to make a blog post and spin out 15 different versions to share on social. Not only that but you can share others’ content and others share your content via this fabulous social media tool.
Agorapulse – This is my favorite social media management tool now that I’ve been using for the past 3 years now as it saves me a lot of time. I can manage up to 26 social media accounts from their inbox, and respond to messages and engagements.
I love their reporting tool which is what got me started using Agorapulse. The social networks I manage there are Facebook pages, Instagram (stories too!), LinkedIn, and Twitter.
Triberr – This is a great tool to share other content and have yours shared to be relevant to people in your niche. You must have a blog RSS feed to get this set up. This tool is a must for all bloggers.
Do not expect immediate results. Triberr takes time to build up traffic and helps you to generate more content for your followers. Check out my recent post on how to use Triberr today!Agorapulse - This is my favorite social media management tool now that I've been using for the past 3 years now. #socialmediamanagement Click To Tweet
Social Shares with a Content Marketing Strategy
Viral Content Bee – This software allows you to increase your traffic by 200% by putting your content in front of eager social media influencers. You can build your Twitter following and authority as others share your content there as well as on Facebook, Pinterest, Linked-In, Mix, Flipboard, Tumbler, and now Telegram.
You can use their services for free or pay $20/month to pump up your shares. It used to be called Viral Content Buzz but changed its name several years ago.
However, be sure to include your Twitter handle when you schedule through Viral Content Bee! This way others will know you have shared their content on Twitter and you can then engage with them.
Staying on Top of Your Brand
Brand24 – The best brand listening tool today. It lets you know when others are talking about you or your brand online. You can be alerted daily, weekly, etc. Pick when and how you want to be notified via email. You may also select keywords, and of course your competitors too.
The Brand24 tool is better than a Google alert because it tells you when people talk about your brand or you on social media. (Google alerts are just for when you or your brand are mentioned in the news.) Brand 24 covers it all now!
I don’t use Brand24 as much now that Agorapulse also provides listening right in their dashboard.The Brand24 tool is better than a Google alert because it tells you when people talk about your brand or you on social media. #Brand24 Click To Tweet
Writing Tools Your Content Marketing Gadgets
Jasper AI – A fabulous tool to help you write faster and better! The other day I spent 30 minutes writing a 2800-word blog post with Jasper. Now, I will edit and adjust and be done with it. It also has Grammarly in this tool for editing and a plagiarism tool.
Coheadliner analyzer – When you are creating content this is a must tool to check your headlines. They help you to craft the best ones that will grab the attention of your audience. Try it out today for free here. Coheadliner now charges for these services.
Finally, they tell you if you have too many words or not enough in your blog posts and what type of words work best.
Now, ShareThrough is a newer one I use that is still FREE to use. As you can see below it’s easy to use! They offer suggestions as Coheadliner does but they offer it for FREE.
Extra’s in Your Content Marketing Gadget Toolbox
IFTTT – This one has many ways to do things easier for you via recipes. (Like geometry!) I love the recipe for Instagram where I can share those photos to Twitter in the Twitter stream at the same time.
There are many recipes out there available for content marketing and social media. IFTTT can automate many processes for you! See my sample below from a few years back. It still works today!
— Lisa ??? (@Lisapatb) September 24, 2017
Push Engage – This new technology helps spread your latest posts and updates to people who choose to sign up for the notifications. These work on mobile as well as on chrome browsers and tablets. Check out ShoutMeLoud’s review of them today!
Consequently, they convinced me to try it out here on Inspire to Thrive. I also like getting notifications from my favorite blogs and sites today via these push notifications. (It saves on emails).
This is another tool I have recently changed and am currently using ConvertKit. (I do like testing and changing things up from time to time!)
More to come on this content marketing tool soon! You may see it on the bottom sidebar popping out to sign up for my weekly newsletter.
Slide Share – SlideShare is a great way to add visuals to your content marketing. They can also generate extra traffic to your website. However, you can do these from PowerPoint and or use video as well now with Slideshare.
Check out one of the masters of SlideShare, Anna Hoffman who wrote about the traffic it delivered for her on her blog.
Powerpoint – Good old Powerpoint is a great tool too to create presentations, videos, and more for your content marketing strategies. I use this tool to generate courses as well.
Budgets – Important to Track Your Strategies!
QuickBooks – QuickBooks is a great way to stay on top of your content marketing business’s money coming and going. It’s a great way to be prepared all year long to get your taxes done at year’s end. In fact, QuickBooks makes it simple and organized for you. You can also create invoices for your clients. Check them out today to help you stay organized financially.
[clickToTweet tweet=”QuickBooks makes it simple and organized for you. – Inspire To Thrive” quote=”QuickBooks makes it simple and organized for you. – Inspire To Thrive” theme=”style2″]
Analyzing the Gadgets
Last but not least, Google Analytics and Google Trends – are very important content marketing gadgets to keep on top of your content. See what is working and what is not for your content marketing. Analytics can provide a wealth of information for you.
Finally, I love using Google Trends and their AdWords Planner for checking out keywords in preparing content. These Google tools are very important in monitoring your results so you can rinse and repeat or change things up.
Learn more about SEO and building your online authority and content marketing strategy with this book below!
What are you using for your favorite tools today? I’d love to know more in the comments below if you are using any of these 21 tools for your content marketing strategy!
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