Your Small Business Should Outsource
Are you wondering if your small business should outsource? Outsourcing may seem like a shortcut that is simply too good to be true. Sure, you’re allowing someone with more experience and expertise to handle some of your important business tasks. But won’t this come back to haunt your business, later on?
A lot of small business owners still care for their startup as if it was their firstborn child and would rather handle everything themselves. In the end, however, they risk robbing their businesses of valuable help and professional expertise that could have otherwise enjoyed.
If you’re considering outsourcing some of your tasks, you’ve come to the right place. Here is a handful of tips on what to outsource so that you can feel a bit more confident about your decision.
A lot of small business owners still care for their startup as if it was their firstborn child and would rather handle everything themselves. #outsourcing Click To Tweet#1 Routine Processes Your Small Business Should Outsource
Some tasks are more tedious than others – there is no doubt about it. No matter what kind of trade or service your business is operating in, you have a few tasks in common with almost any decent company out there. For example, Bookkeeping, payroll, IT support, HR, and general accounting.
As a small business with limited resources, you might consider transferring to the software you can operate yourself – rather than paying a third party to do it. This makes a lot of sense to the money-savvy ones; just beware of complicated software which requires time and effort to understand as it could cost you more than just simply outsourcing it.
It’s a good idea to keep track of the time you spend on understanding it and becoming proficient. Therefore, calculate how much it cost you with regards to the work you could have focused on instead. Then, consider which option is more cost-effective.
#2 All of Your Marketing Needs
Hiring a team of marketers can be quite expensive, especially for small businesses as it’s all about spreading the word and building awareness in your target audience. This doesn’t happen by itself and the smaller you are, the more marketing you need to do while simultaneously keeping it non-salesy.
Needless to say, this is a tricky balancing project and often better left in professional hands that know what they’re doing. Hire a freelance marketer or outsource the whole project to a third party; it will cost you way less than taking onboard an entire marketing team.
Have a look at small business SEO services as well and keep in mind that this is something that is vital to the survival of your startup.
A lot of companies neglect SEO when they first are starting, but this can be a mistake if you want to push your business as far as possible, as SEO is usually an ongoing process.
Hire a freelance marketer or outsource the whole project to a third party; it will cost you way less than taking onboard an entire marketing team. #outsource Click To Tweet#3 Outsource Your Weaknesses
Every company is different and you need to study your processes to understand which ones to outsource. If you notice that your team is struggling with certain tasks and you’re not quite at the stage where you want to hire new people, just consider outsourcing it instead.
I do that here at Inspire To Thrive. Sometimes I run out of ideas on what to post on social media for clients so I have idea creators to help me with this task from time to time.
The money you spend on it will save you the expenses of costly mistakes, your team is able to focus on the areas where they excel, and you’ll be able to breathe a bit easier, knowing that every task is in the best possible hands.
When to Know Your Small Business Should Outsource
Once your business picks up and you are working more than 12 hours per day you should consider outsourcing. If you have more work than time, that’s a BIG sign it is time to outsource!
But, you must be sure you are bringing in enough money as well before outsourcing to keep your business running. If you are looking to expand your products or services that’s another time to consider outsourcing some of your work. You can’t expand if you are spending countless hours on your current tasks to run your business.
If you are looking to freelance be sure to check out Enstine Muki’s new website today and sign up!
If you are looking to expand your products or services that's another time to consider to outsource some of your work. #businesstips Click To TweetDo you believe your small business should outsource now? I’d love to know more in the comments below if you are outsourcing or are considering it today!
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She has 30+ years of experience in marketing/advertising with 11 years of experience in content marketing, social media, blogging, and SEO.
You can purchase her eBook about Twitter on Amazon, or take her Instagram class on Udemy.
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Hi Lisa,
Ryan’s comments are profoundly amazing and I go with his vibe. You do it all when you’re starting out and small. But as you expand your horizons, you need helping hands to reach more audience, and that’s why you need to outsource to make work/life easy for you. However, before outsourcing, follow Gaurav’s advise to get samples to verify the authenticity of who you’re hiring.
Hi Moss, yes they do make good points with getting samples beforehand. I usually go with folks whose work I’ve already known for a while. Much easier that way! Thanks for coming by and I hope you have a great day Moss 🙂 Appreciate your shares as well.
The bestway to get the job done at expert level is by outsourcing the work to an expert or team of experts. Outsourcing is not an easy thing as you have to find out about the skills and expertise of the team.
I always suggest that you should ask question, get samples, and clearly tell the team what you want to achieve by outsourcing your work.
Thanks for sharing!
Hi Gaurav, I like that one – a team of experts! Yes, I’ve been through a few with my outsourcing and think I have a good mix now 🙂 It can take a while. Samples are a great way to find out too along with past work. Thanks for your input on this one and have a great day and new week ahead there.
Hello Lisa,
Outsourcing becomes necessary when you are at peak of your business. At this point, you have lots of work to do and you are running out of time as well. Here, Outsourcing plays a great role to make the job done at very limited time frame. Thanks for sharing this awesome and helpful post. Shared it 🙂
Regards,
Vishwajeet
Thanks Vishwajeet. Running out of time is not good when you need to get things done for clients. I keep trying to work ahead but in this business it’s hard. I say it’s like housework, it’s never done! You are most welcome. Have a great new day and week ahead there Vishwajeet.
As we become more and more successful Lisa it becomes necessary to outsource. You literally cannot scale and succeed to a greater level if you try to do everything on your own. Impossible. Pay up to play up. Fabulous post.
Thanks Ryan, yes, that is so true. How are you doing? I see you are going in a new direction, are you outsourcing along the way as well? Thanks for coming by and have a great rest of your day there Ryan.
I outsource a few things you didn’t mention. We talked on Twitter about outsourcing accounting and tax services; I really needed to do that. I also outsource my grass being cut and my driveway being plowed (yard’s too big & I hate being outside anyway lol). I probably need to outsource some of my marketing and I know I need someone to handle part of my prospecting (more research than anything else).
Hi Mitch, oh yes, I do outsource the grass since I got lyme disease many times. I love being outdoors but not where those nasty ticks are. Yes, outsourcing more of your business tasks would be a way for you to grow and expand more Mitch. Thanks for coming by on this one and hope you have a great day! Are you getting lots of rain coming too?
Every single day! lol
I hear you Mitch, can’t wait for sunny days! 🙂 Have a great Easter!
Hi Lisa,
Outsourcing is, I think, the best way for a startup company to expand its business. Outsourcing is a smart work. Now is the time to do smart work rather than hard work. Working 8 hours smartly is more valuable than working 12 or more hours doing hard work. So outsourcing opens up the ways for the progress of a company.
Hi Kaushal, I agree – it can really help a business expand. But like Enstine stated as well you must be careful with who you do outsource to. Thanks for coming by on this one and have a great day!
Hey Lisa,
Outsourcing gives you room to focus on other business areas and I believe, following your thoughts that outsourcing your weaknesses is a way to power up your growth.
It’s often cheaper to get something done by an external expert than employ a full-time worker. However, care should be taken and due diligence done to avoid delivering your business into wrong hands.
One of my clients outsourced link building to the wrong SEO Company. The result was a huge dose of toxic links. To me, when link building service becomes cheap, it raises flags 😉
Ah thanks for the shout out. I’m getting quite nice feedback and I believe efaah jobs is going to be a successful job board for bloggers and freelancers.
Do have a wonderful week ahead Lisa
Hi Enstine, yes, you can grow more if you do outsource some of your tasks. And yes, be sure you can trust who you give those tasks too or it could be your demise as well. 🙁 You are most welcome and best wishes with your new venture online Enstine! Have a great day and enjoy the rest of the week Enstine!