Lisa Sicard

Lisa Sicard is the founder and owner of Inspire To Thrive, Inc. With more than 30 years of experience in marketing, graphic design, newspaper advertising, and digital strategy, she helps solopreneurs and small businesses grow their online presence from her home in the mountains of Western Maine.

online video advertisement

Online Video Advertising: Why Your Small Business Needs Video

Internet-based online video advertising has been around for a little over a decade. The online video trend has been slowly rising and gaining traction thanks to platforms such as YouTube video advertising, TikTok, and Rumble. While online video advertising has been gaining in popularity and has become one of the more popular options for business […]

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real estate websites

Real Estate Website – 8 Helpful Tips to Make Yours a Success

Learn how you can make your real estate website stand apart from others. Any part of building a business and a brand has its challenges. For many people, the technology side of things is their downfall and they don’t know which route to take or how to get things exactly right. Creating real estate websites

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SEO strategies for success

The Evolution of SEO: Navigating Trends & Strategies

SEO, or Search Engine Optimization, has come a long way since its inception. In today’s fast-paced digital world, staying on top of the ever-changing landscape of SEO strategies is crucial for businesses aiming to rank high on search engine results pages (SERPs) and drive organic traffic to their websites. Read on and learn more about

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starting a new one

What Happened To Blogging And Having A Great Blog?

Did you know blogging online began back in 1994? The first recognized blog was linkes.net. It was really a person’s personal notes on life. A very simple website was used not like the great blogging sites you see today. Since then millions of people have had blogs. Another hundred million+ people use social networking sites

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white label seo

Boosting Client Retention: The Results With White Label SEO

Businesses are in stiff competition to increase their revenue and boost their growth. Although getting new clients is always the primary objective, retention business cannot be subdued. Retaining clients is more important than ever in the current digital marketing scheme. But to achieve that retention business, you must do something now to reap the fruits

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online startup

Why It’s Hard For Your Online Startup To Make Money Today

The emotions that surge through your body when you decide to launch a business are intense. Apart from excitement, you’re also scared and apprehensive about making financial progress for your online startup business. After all, 90% of all startups will fail within the first five years, according to Santa Cruz Works. The average cost for

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case studies in marketing

How Case Studies in Marketing Are An Effective Online Tool

Whether you are a small business or a Fortune 500 company, case studies in marketing can be an extremely valuable online marketing tool. A well-written case study in marketing can help you attract new customers, differentiate your company from the competition, and boost your credibility. In this blog post, we will discuss how to create

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