Lisa Sicard | Founder & Owner, Inspire To Thrive

Lisa Sicard

Lisa Sicard is the founder and owner of Inspire To Thrive, Inc. With more than 30 years of experience in marketing, graphic design, newspaper advertising, and digital strategy, she helps solopreneurs and small businesses grow their online presence from her home in the mountains of Western Maine.

live events

How Immersive Live Experiences Boost Brand Visibility

By / Leave a Comment / July 25, 2025

When it comes to brand marketing, many companies focus on traditional methods, like social media campaigns, print advertising, and digital content. While these methods can work, they don’t always create the emotional connection needed to build lasting loyalty with your audience. That’s where immersive live experiences come in. By creating interactive and memorable events, you […]

How Immersive Live Experiences Boost Brand Visibility Read More »

customer journey

How To Optimize Every Stage of Your Client’s Customer Journey

By / Leave a Comment / July 25, 2025

The customer journey is the backbone of any business that wants to build meaningful, long-term relationships with its clients and drive consistent growth. Think of your customer’s journey as a road trip, where each stage is a new destination. The key is understanding your customers’ unique needs at each step and meeting them where they

How To Optimize Every Stage of Your Client’s Customer Journey Read More »

marketing automation benefits

Balancing Marketing Automation Benefits and the Human Touch

By / Leave a Comment / October 29, 2025

Marketing automation benefits are no longer just a fancy add-on in marketing. It’s a lifeline for efficiency. However, no one wants to feel like they’re just another number in your CRM systems. We crave the warmth of human interaction, especially when decisions are big, personal, or emotional. This is why balancing automation with real human

Balancing Marketing Automation Benefits and the Human Touch Read More »

Why We Restrict Certain Activity Instagram

What Does “We Restrict Certain Activity Instagram” Mean?

By / Leave a Comment / July 23, 2025

Ever come across the message “We restrict certain activity to protect our community” on Instagram and wondered what it means? You’re not alone. This Instagram notification can be confusing and frustrating, especially if you’re unsure what triggered it. In this post, I’ll break down what this message means, why you might see it, and what

What Does “We Restrict Certain Activity Instagram” Mean? Read More »

top ChatGPT alternatives

10 Top CHATGPT Alternatives: Helping You Make Quality Content

By / Leave a Comment / January 1, 2026

Are you struggling to create high-quality content? Do you feel like you have the idea, but your content isn’t complementing it? If you’re facing such issues, you’re at the right place. AI writing tools are becoming increasingly popular. These top ChatGPT alternatives can help you. Now, you don’t need to stress about writer’s block or

10 Top CHATGPT Alternatives: Helping You Make Quality Content Read More »

tease them in the highlights

Instagram Highlights Views To Drive Growth & Maximize Reach

By / 2 Comments / July 19, 2025

Most people scroll past those small Instagram highlight circles without a second glance. But if you want to grow as an influencer or business owner, those circles can help boost your engagement and reach. In this post, I’ll walk you through how to make a highlight and get more Instagram highlights views. Instagram highlights give

Instagram Highlights Views To Drive Growth & Maximize Reach Read More »

how to make shareable Facebook post

How To Make a Facebook Post Shareable: 7 Simple Steps

By / Leave a Comment / August 19, 2026

Want to reach more people with your content on Facebook? Whether you’re sharing a memorable photo, a business update, or an important message, knowing how to make a Facebook post shareable is essential. This skill helps you expand your reach, boost engagement, and connect with new audiences: friends, family, potential customers, or clients. If posts

How To Make a Facebook Post Shareable: 7 Simple Steps Read More »

remote team meeting

13 Tips For Collaborating With Your Remote Team To Thrive

By / 3 Comments / November 20, 2025

When your staff makes the change and starts working remotely for whatever reason, you need to make sure that you maintain the same expectations in terms of productivity and efficiency. You will need to learn how to manage a remote team and use remote team building activities to enhance your staff. It’s fair to say

13 Tips For Collaborating With Your Remote Team To Thrive Read More »

b2b marketing strategies

10 B2B Marketing Strategies To Grow Your Business Faster

By / 4 Comments / November 25, 2025

Marketing to a business takes a different route than marketing directly to customers. They target multiple audiences (from C-suite executives to CEOs), and their customers largely respond to logic than emotions.  This makes the B2B marketing strategies landscape a bit more challenging than B2C.  The business to business marketing plan has a longer sale cycle

10 B2B Marketing Strategies To Grow Your Business Faster Read More »

trial reel on Instagram - how they work

Trial Reels: How They Can Boost Your Reach On Instagram

By / December 18, 2025

Curious about how you can try new ideas on Instagram without risking your brand image or confusing your followers? Instagram’s trial reels might be your new secret weapon. These fresh tools let you preview, polish, and test your video content quietly before blasting it to everyone. For entrepreneurs and creators, this opens a world of

Trial Reels: How They Can Boost Your Reach On Instagram Read More »

Start typing and press enter to search

Scroll to Top