Wix Or WordPress – Which Website Builder Is Better For Bloggers?

Blogging has become a popular way to share one’s ideas and experiences with the world. However, creating a blog is not as simple as just writing a post and publishing it. Bloggers need to make sure their website is visually appealing, user-friendly, and optimized for search engines. Two of the most popular website builders for bloggers are Wix or WordPress.

Both platforms have been around for a while, and each has a unique set of features for bloggers. So, in this comprehensive comparison guide, we will take a look at which website builder is better for bloggers and how you can make the switch from WordPress to Wix.

1. Design and Customization

Design and customization options are crucial factors when choosing a website builder. Wix offers more than 500 templates, all of which are customizable. You can drag and drop elements and change colors, fonts, and layouts easily with the Wix editor.

On the other hand, WordPress allows you to install a theme, and you can modify it by adding custom code or using plugins. However, it requires some technical knowledge and can be time-consuming.

In other words, Wix offers more design and customization options without requiring technical knowledge, whereas WordPress offers flexibility for those with technical expertise. Wix also offers a lot of free fonts for you to choose from.

wix or wordpress
Which option is better for your blog: Wix or WordPress?

2. Ease of Use

Wix is the winner in the ease-of-use category. It is user-friendly and intuitive, and it offers a simple drag-and-drop interface. Even beginners can start creating their website within minutes.

WordPress, on the other hand, requires some technical knowledge, and you need to install and configure plugins and themes manually. However, once you get the hang of it, WordPress is relatively easy to use.

3. Wix or WordPress: SEO

SEO or search engine optimization is a crucial factor when it comes to website ranking. Both Wix and WordPress offer SEO options, but WordPress is the winner here.

WordPress has more SEO plugins, such as Yoast SEO, which can help optimize your website for search engines. Yoast SEO, in particular, is a popular plugin used by many bloggers to improve their website’s SEO.

However, Wix does offer some SEO options, such as meta tags and descriptions, and you can also integrate Google Analytics to track your website’s performance.

SEO factor
Check your SEO factor before deciding between WordPress or Wix for your website builder.

4. Blogging Features of Wix or WordPress

As a blogger, you need specific features such as commenting, categorization, tagging, and RSS feeds. Both Wix and WordPress offer these features, but WordPress is the clear winner here.

WordPress was designed for blogging, and it offers a more extensive range of blogging features.

You can create categories and tags, allow comments, and manage them easily. WordPress also allows you to add RSS feeds, which is crucial for gaining subscribers.

5. Price

When it comes to pricing, Wix offers more affordable options. Wix has both free and paid plans, and you can start with a free plan and upgrade to a premium plan later.

WordPress is also free, but you need to pay for hosting domain, and premium themes and plugins.

In other words, WordPress can be more expensive than Wix. As you may know the price of plugin renewals each year can add up quickly!

free or not for wix vs wordpress
Free is not always better but it’s a great option to consider especially if you are new to blogging.


In conclusion, both Wix and WordPress are excellent website builders with unique features for bloggers. However, there isn’t a single answer to which platform is better since it depends on your own needs and budget.

If you prefer more design options and ease of use, go for Wix. On the other hand, if you want more flexibility and SEO options, go for WordPress.

If you are currently using WordPress and want to switch to Wix, it can be done with professional migration services. Both platforms allow you to export and import content.

I remember switching from Blogger to WordPress years ago and it was not easy, I almost lost the entire blog. Hiring an expert may be best for you.

You need to analyze your needs and choose the best platform that suits you. In conclusion, choose the platform that fits your goals, budget, and technical requirements.

Your Turn

Which website platform do you prefer for your blogging? I’ve helped a few clients with Wix websites and they are very easy to use compared to WordPress. However, WordPress has benefits that may outweigh the learning curve.

I’d love to hear from you about your experiences with your website builders. Have you ever changed from one to another?

Lisa Sicard
  • Great comparison between Wix and WordPress for bloggers! It’s important to weigh the pros and cons of each platform before making a decision, and this post provides helpful insights for those looking to start a blog.

    • Lisa says:

      Hi Cristian, welcome to Inspire To Thrive. Thank you. Yes, each sure does have its cons and pros. I have used Wix for client work and WordPress here. It can be quite a learning curve with WordPress but the tools that come with it can also do so much. I appreciate your coming by and dropping a comment here Cristian.

  • Agreed with this breakdown Lisa. Seems to me to Wix can help beginner bloggers who want to dip their toes into blogging for a little feel for the gig. But when one readies themselves to seriously dive in, WordPress dot org is the choice for too many reasons to list here. Support, community, branding and monetizing, all benefits are worth the learning curve. The effort to learn and practice is well worth the sweet rewards of using Dot Org.


    • Lisa says:

      Thanks Ryan. Yes, you got that right about Wix being for beginners. It is very easy to work with for beginner users. I call them cookie-cutter-type sites. WordPress.org is great but there is a learning curve, I’m always still learning as things change all the time with it and the tools we use along with it Ryan. Thanks for coming by on this one and have a great evening there!

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