Have you been using Pinterest to market your blog or website? If you are marketing to women Pinterest is really a must! 80% of its users are female.
If you haven’t been on Pinterest in a while you may be surprised by some recent changes there. Pinterest has added a newsfeed alongside you and a messages button on the top right-hand corner of your account.If you are marketing to women Pinterest is really a must! 80% of its users are female. #Pinterest Click To Tweet
The Pinterest Newsfeed
This newsfeed helps you keep tabs on all your Facebook friends and those who you follow on Pinterest. This is great for brands. It’s another way to keep your brand at the top of awareness with your followers. One thing to note: You will not see any secret boards here in the news feed. (That’s a good thing, right?)
Pinterest remains the 3rd largest social networking site after Facebook and Twitter. It is still one of the fastest growing social networking sites there is online since it began in 2009. If you are not using Pinterest Marketing by now, or have quit, you may want to reconsider it. Be sure to try it on a Saturday as it’s the busiest day for pinning!
Pinterest for Shopping
Pinterest is considered to be the social site for shopping. So if you have something to sell Pinterest is the place to be! Read more from the Business Insider on some of the latest Pinterest stats.
What Else is New At Pinterest?
Pinterest may suggest Pins or boards you might like. For example, if you’ve indicated that you’re interested in cooking or visited recipe websites that have Pinterest features, they may suggest food-related Pins, boards, or people that they think you might like.
They may also show you ads you might be interested in. (It’s easy to convert your account over to a business account if you have a blog. Business type is Professional, blogger in your settings).Pinterest may suggest Pins or boards you might like. #Pinterest Click To Tweet
Pinterest Analytics for Business
Now, Pinterest has upgraded the analytics for businesses so businesses can better gauge their usage, stats, and pins. Businesses can now see their daily views and impressions.
They can also see their audience’s engagement by the month. You will know which country your audiences come from, and which gender they are. You can tell if your Pinterest impressions are up or down from the previous 30 days.
Next, you can also see how your website’s pins are performing. You will also know which are your top pins and how many repins they received. If you haven’t
Pinterest Marketing & Advertising
Pinterest has been doing promoted posts for businesses, where businesses can pay to promote their pins. They are looking towards the future and giving Google and Bing a run for their money with the search. Stay tuned!
Need a Pin It Button for Your Blog? It’s an easy way to have the pin it button hover over all of your images. It comes with other social sites buttons too! Of course, you could use social warfare for all of your social media share buttons now!
How are you using Pinterest today? Has it been driving traffic to your site? What other tips would you add?
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