Lisa Sicard | Founder & Owner, Inspire To Thrive

Lisa Sicard

Lisa Sicard is the founder and owner of Inspire To Thrive, Inc. With more than 30 years of experience in marketing, graphic design, newspaper advertising, and digital strategy, she helps solopreneurs and small businesses grow their online presence from her home in the mountains of Western Maine.

online ads

6 Digital Marketing Trends of You Can’t Ignore Anymore

Digital marketing trends have changed as many people are bombarded with ads everywhere today. Experts have estimated that the average person is exposed to between 6,000 and 10,000 advertisements per day. How can your small business stand out when every potential customer is being bombarded with marketing messages? It turns out there might be some clues hiding […]

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thank you in blogging

How A Simple Thank You Can Transform Your Blog Engagement

How important is it to say “thank you” in blogging? Everyone likes to feel appreciated. Practice thankfulness for others that read your blog or commenting is crucial. Thank you cards take it a step further.  In real life  Thank You’s are of the utmost importance. It’s part of having good etiquette and the way we

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characteristics of a modern business

Characteristics Of A Modern Business – Changes To Embrace

Do you know the most common features of a modern business? As the leader of your modern business operations, you are responsible for keeping the entire organization. You lead from the finances to the personality, marketing, and everything in between, above board. The characteristics of a modern business, like modern business cards, require more today than ever

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UcaaS how it works

What Is UCaaS and Why Your Business May Need It Today?

In this day and age, mobile smartphones aren’t just a luxury for busy professionals – they’re essential. That’s why UCaas is necessary for your business. Not only do professionals use them for all the tools and software that can be downloaded, they use them for all kinds of different communication. This includes voice calls, text

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beginners guide to copywritning

The Beginner’s Guide To Copywriting: 8 Tips To Get Started Now

In 2024, a copywriter can earn an average salary of $73,358 annually in the United States. Therefore, it’s no surprise that many individuals are thinking of jumping on this career path. Yet, it’s not so easy given the competition in the market. There are several opportunities in different industries as nearly every business requires a

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career paths in accounting

Top 5 Business Career Paths In Accounting To Consider Today

If you’re looking for a career in the business world that’s stable, well-paid, and consistently in demand, you may have considered career paths in accounting. While the name of the field might sound monolithic, accounting can actually span a wide variety of different types of jobs.  Not all of these are found in a typical

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domain name extensions and seo

Domain Names and SEO: How Your Choice Affects Online Visibility

The choice of a domain name is a crucial decision for any online business. It’s a fundamental aspect of your brand’s identity and plays a significant role in your website’s visibility on search engines. While traditional wisdom often pointed to using keyword-rich domain names for SEO benefits, recent trends and expert advice suggest a shift

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best uses for a VPN

Unveiling The Best Uses For VPNs: Are They Truly Worth It?

Are you considering using a VPN but unsure if it’s worth it? In today’s digital age, where online privacy and security are paramount, Virtual Private Networks (VPNs) have become increasingly popular. But what are the best uses for VPNs, and more importantly, are they worth the investment? Let’s delve into the benefits of VPNs, explore

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engaging social media posts

How To Create Engaging Social Media Posts And Strategy

Is engaging social media posts part of your social media marketing strategy? The latest figures show that there are expected to be 5.17 billion social media users worldwide in 2024—a 5.7% increase from a year ago according to Orbelo. This means that social media is a crucial and a viable marketing tool again in 2024.. Not all

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youtube conternt

Has YouTube Removed Your Content? What To Do Next

Has YouTube removed your content? Many content creators have faced this frustrating situation at some point. If you find yourself in this position, it’s important to understand the reasons behind it and what steps you can take to address the issue. In this blog post, let’s explore the common reasons for content removal on YouTube

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