Customer Communication is the foundation of any business. Even if your company produces a unique product or sells it at an attractive price, you should not skimp on the quality of customer service. If you think this is an exaggeration, let’s consider a fictional example. The buyer, Bob, finally saved up the money to buy …
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SEO, social media, and blogging have had a long history together: They started at about the same time, developed side by side for more than a decade, and co-existed in lots of marketing strategies. Yet, for some weird reasons, few digital marketing strategies really grasp the idea of how to integrate the three together for …
Integrated Marketing: How SEO, Social & Blogs Help Each Other Read More »
You never know when you may need a new logo design shape for yourself or for a new client. Since things can happen fast online, why not be prepared for when they do happen? You may be thinking about a blog redesign, a logo is what you may need. Creating a memorable impression on …
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What is a brand voice? It is how your brand speaks to consumers through its values and persona. It takes a village to run a brand and grow it successfully. As the old saying goes, one person can’t be in two places (let alone 10 places) at once. When you’re managing multiple channels of communication, …
4 Telltale Signs That You Need a More Cohesive Brand Voice Read More »
Building a brand is harder than coming up with a great product idea. But it is the first step in launching any business, but a lot of people find that it’s often the easiest bit. Next, you need to start marketing the product. The most important part of that is building a strong brand. If …
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How to build trust from your online leads is one of the most important attributes that any business can ever possess. It is one of the top things that will keep your online business in business. Unfortunately, it is one of the hardest things to achieve when working in the digital arena due to a …
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Brand identity is an integral part of your business. Your brand identity provides a solid base for you to operate from. It can inform a consumer’s choice of whether or not to buy from you. If your brand identity aligns with what your consumer is looking for in a business, they are much more likely …
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Using social media to build your brand isn’t easy. For many businesses, it’s just too difficult to grasp, and they run into any number of challenges. Some businesses may not know what a brand-building strategy should consist of, and this hinders the ability to work social media consistently into your strategy. Some businesses neglect to …
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What does it mean to build a brand reputation today? Every business owner should know which marketing channels can bring him leads and what they require from them: For example, digital marketing can bring leads effortlessly, and with just a budget investment. Today business owners can no longer rely on the word of mouth. This …
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How to Improve Brand Reputation Are you trying to improve the reputation of your brand? This is something that many businesses struggle with and can be a lengthy process. Still, there are a few tips and tricks which can deliver quick results. These tips could help your business to attract more customers which, in turn, …
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