Lisa Sicard

Lisa loves helping others to thrive online through Social Media, Blogging, and SEO. She has 30+ years of experience in marketing/advertising with 14 years of experience in content marketing, social media, blogging, and SEO.Lisa helps her clients with social media, email marketing and some SEO.

keyword research mistakes

5 Common Keyword Research Mistakes To Avoid on Your Blog

By / 4 Comments / April 7, 2025

Keyword research is a vital component for every successful SEO strategy. However, keyword research mistakes are the most challenging SEO task for content and link building for many digital marketing professionals. Using the right keywords effectively adds more value to your content and, in turn, helps in generating more organic website traffic. Unfortunately, there are […]

5 Common Keyword Research Mistakes To Avoid on Your Blog Read More »

social media proof principle

What Is The Social Proof Principle: Why Do You Need It for Branding?

By / 47 Comments / April 6, 2025

Do you know what really makes social proof-proof? Today the social proof principle is no longer only about how many followers you may have on various social networks. For this reason, social proof today is much more than having many followers. Let’s look at the definition of social proof as well. Having more followers may

What Is The Social Proof Principle: Why Do You Need It for Branding? Read More »

plugins are like magic wands

Are WordPress Plugins Really Magical On Our Blogs?

By / 104 Comments / April 6, 2025

WordPress plugins are a hot topic in the blogging world—and for good reason! With thousands of options available, they promise to transform your blog with just a few clicks. But are they truly a blogger’s magic wand, or could they sometimes cast an unintended spell? Plugins are a breeze to install through WordPress. In mere

Are WordPress Plugins Really Magical On Our Blogs? Read More »

private facebook messages

Monitoring Personal Facebook Messages For Your Kids’ Safety

By / 3 Comments / April 4, 2025

Are you concerned about your kids’ online activities? Viewing your kids’ Personal Facebook Messages can provide insights into their conversations and ensure their safety. Monitoring their messages can help you understand their interactions and address any potential risks. In this blog post, I will explore the importance of staying informed about your children’s digital communication.

Monitoring Personal Facebook Messages For Your Kids’ Safety Read More »

social media feeds

Are Social Media Feeds Dead in 2025? What Is Replacing Them?

By / 4 Comments / April 3, 2025

The good old social media feeds are nearly dead and have been watered down over the years with pages, groups, stories, communities, and now spaces. If you haven’t seen it recently X began doing Communities and LinkedIn started with its own newsletter feature and products tab. Instagram and Facebook added reels which was a whole

Are Social Media Feeds Dead in 2025? What Is Replacing Them? Read More »

close friends instagram

Sharing With Your Closest Friends Instagram Only Vs. Public Feed

By / 2 Comments / April 2, 2025

Today on social media, Instagram has become a go-to platform for sharing our lives with others. But when it comes to sharing moments and memories, should we be more selective? Is it better to limit our audience to a chosen few, our close friends on Instagram? Or should we embrace the public feed and let

Sharing With Your Closest Friends Instagram Only Vs. Public Feed Read More »

is your online business struggling

7 Things You Can Do When Your Online Business Is Struggling

By / 8 Comments / April 1, 2025

The reality is that your business is going to experience ups and downs over the years. It’s unlikely you’ll always be in a powerful position without any obstacles or roadblocks to overcome. Therefore, be accepting of what you’re witnessing and concentrate on tactics that you can do to solve the problem of your struggling online business.

7 Things You Can Do When Your Online Business Is Struggling Read More »

Missinglettr vs Agorapulse vs Buffer

Best Social Media Automation Tools: Missinglettr vs Agorapulse vs Buffer

By / 4 Comments / June 10, 2025

If you have social media marketing needs, you must have thought of how to make life easy through automation. If you have, then it’s certain you know one or all of these best social media automation tools – Missinglettr, Agorapulse, Buffer. They are amongst the best social media marketing apps that automate marketing and generate

Best Social Media Automation Tools: Missinglettr vs Agorapulse vs Buffer Read More »

social media platforms

The Evolution of Social Media Platforms: Facebook to TikTok

By / March 31, 2025

Social media platforms have become a regular part of our daily lives, shaping the way we communicate, connect, and consume content. From the early days of Facebook to the viral sensation of TikTok, the evolution of a social media platform has been nothing short of revolutionary.  As I lived through the history of these platforms,

The Evolution of Social Media Platforms: Facebook to TikTok Read More »

introduce your small business with public relations

How To Introduce Your Small Business To The Market

By / 2 Comments / May 7, 2025

Starting a small business requires a significant investment of time and energy. It’s frustrating to see all that effort go unnoticed when your brand doesn’t gain the attention it deserves. If you want your business to stand out, it’s essential to know how to introduce it to the market effectively. Getting your products and services

How To Introduce Your Small Business To The Market Read More »

Start typing and press enter to search

Scroll to Top