Lisa Sicard | Founder & Owner, Inspire To Thrive

Lisa Sicard

Lisa Sicard is the founder and owner of Inspire To Thrive, Inc. With more than 30 years of experience in marketing, graphic design, newspaper advertising, and digital strategy, she helps solopreneurs and small businesses grow their online presence from her home in the mountains of Western Maine.

use AI today

10 Ways To Cautiously Use Use AI For Biz to Attract Customers

By / 4 Comments / January 16, 2026

Artificial intelligence has become an increasingly popular tool for businesses to attract customers. Therefore cautiously use AI for business, as companies can improve their customer experience and engagement, ultimately leading to increased revenue but it may come with a cost. As the business landscape continues to change at an accelerated rate, those companies that understand […]

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shadownban

The Shadowban—What Is It and How To Avoid It On Social Media

By / 7 Comments / August 7, 2024

If you’ve spent any time on social media, you’ve probably heard of the term “shadowban.” But what is a shadowban, really? In short, a shadowban is when a social media platform hides or deprioritizes a user from its site without that user’s knowledge. It could be an Instagram shadowban or on X Twitter. Usually, the

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marketing small business

How To Grow Your Small Business With Marketing – 5 Big Tips

By / 3 Comments / July 29, 2026

Promoting the growth of a small business requires a tactical marketing approach. In this competitive market, it is important to understand the art of efficiently marketing your products or services. This maximizes growth potential and effectively reaches your intended audience. Here are tips on how to grow your small business with marketing. Why Marketing? Marketing

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the perfect business website

10 Elements To Design The Perfect Website for Your Business

By / 20 Comments / January 21, 2026

Are you looking to design the perfect website for your business to sell products or services? Today, more than ever before, people are turning to the internet to research products, locate local businesses, and discover new services and opportunities. A successful business website is so important today! No small business is ever truly complete without

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building high quality links

Building High Quality Links or Relationships – Which Matter?

By / 97 Comments / April 6, 2026

Are you concerned about building high-quality links and being cautious about what you link to on your website, blog, or even in comments? Are you willing to take the risk of using do-follow links to maintain the relationships you have established and grown fond of online? Alternatively, do you feel compelled to avoid linking to

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snapchat for business

Innovative Strategies To Utilize Snapchat For Business Growth

By / 2 Comments / March 25, 2025

Are you looking for creative ways to leverage Snapchat for your business? In today’s digital age, social media platforms like Snapchat, with up to 406 million daily active users in 2024, offer unique opportunities for businesses to connect with their audience in a more personal and engaging way.” Whether you’re a small startup or a well-established company, integrating Snapchat

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outsourcing is crucial

Why Outsourcing Is Crucial If You Want To Scale Your Business

By / 14 Comments / March 5, 2025

Whether it’s through building an in-house team for your company or hiring some people online to work on odd projects here and there as needed, then you’re probably already aware that outsourcing is crucial in your business. If you’re not then you may feel slightly overwhelmed with this process. You might be wondering if it’s

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the best local seo services for your biz

Get the Best Local SEO Services for Driving Revenue

By / Leave a Comment / July 29, 2026

As an SEO specialist and blogger, I’ve witnessed firsthand how critical local SEO services can be for businesses aiming to drive revenue in their local markets. From small cafés and boutique shops to local service providers and retail stores, the right local SEO strategies can significantly boost visibility, attract more customers, and, ultimately, enhance revenue.

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business finances for your small business

5 Tips To Get On Top Of Soaring Finances For Your Blog

By / 6 Comments / December 24, 2025

Are finances for your blog a major headache? Achieving low costs in any business is an excellent advantage for the blogger. However, it is not always easy to answer the question “How to control and reduce costs?” Controlling costs has become as important a priority as improving the blog’s revenue. For this reason, conducting an

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online writing tools

Can You Use Online Writing That Helps Boost Your Digital Marketing?

By / 2 Comments / February 24, 2026

Many people face problems in finding the right words for online writing when trying to market their products or services. It can be hard to come up with fresh and exciting ways to talk about your business. That’s where Paraphrasingtool.us might be a good option. Online writing tools are a must today. This tool helps

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