Lisa Sicard

Lisa Sicard is a 30-Year Marketing Veteran & Social Media Timesaver in the United States. Helping Solopreneurs Save Hours & Grow Organically – Custom Strategies, Not Courses.

how to use backlink management tools

Backlink Management – Manage Backlinks To Improve Website

By / 8 Comments / March 24, 2025

Backlink management is the process of monitoring, analyzing, and maintaining the links pointing to your website. These links play a crucial role in search engine optimization. These backlinks can significantly impact your website’s visibility, authority, and overall performance.  In this article, I will look at the importance of backlinks management tools. I will provide actionable […]

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How to use social listening to generate qualified leads

True or False: Social Listening Can Help You Find Leads Today

By / October 24, 2025

Is it true or false? Social listening can help you find leads today? The ever-growing presence of social media platforms and online communities and their effectiveness in lead generation has improved lead generation for businesses. Although a crucial lead generation tool, social media is often noisy, and some brands struggle to leverage its marketing benefits.

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popular social media blogging

Popular Social Media Blogging: How To Start A Career In It

By / 2 Comments / December 15, 2025

Running a popular social media blogging website is an exciting and potentially lucrative career path. it is one that allows you to reach a wide audience, share your passions, and make a living doing what you love. With countless platforms and endless possibilities for content creation, starting a career in social media blogging can be

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modern strategies for customer retention

8 Modern Strategies For Customer Retention For Better Results

By / 4 Comments / May 12, 2025

When you integrate a solid referral program it is a very cost-effective approach to generating more quality leads. You will also want to be sure to use modern strategies for customer retention strategies for small businesses. It’s always easier and cheaper to maintain your current customer than to generate a new one. It can cost

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side hustle

How A Unique Side Hustle Has Massive Impact On Your Career

By / 10 Comments / December 27, 2025

It’s thought that over 57 million Americans have a side hustle. You may have started your own business from home. You might be working as a freelancer in your spare time, some of us have turned our blogs into successful businesses or branched out into e-commerce sales. Some unique side hustles from home tend to start

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ecommerce businesses

Ecommerce Businesses: 9 Most Common Risks for Start Ups

By / 4 Comments / February 24, 2026

Everyone is wondering how to start an eCommerce business today. eCommerce businesses are one of the most profitable in this country. Back in 2021, retail eCommerce sales amounted to approximately 5.2 trillion U.S. dollars worldwide. This figure is forecast to grow by 56 percent over the next couple of years, reaching about 8.1 trillion dollars

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