Awe-Inspiring Tips To Turn Your Blog Into A Business

Turn Your Blog Into A Business Today

A blog is something that has certainly changed over the last few years, and what might have been a hobby has fast become a full-time business for many.

In this digital age that we live in, there are so many opportunities available online. Here are some tips to turn your blog into a business.

turn your blog into a business

What might have been a hobby has fast become a full-time business for many. #blogging #smallbusiness Click To Tweet

Post Content Consistently

Content is obviously important because the reason blogs turn into the business is because the information on the blog is relevant and engaging for the readers. When you’re trying to build your blog into a business, it’s important that you’re posting content consistently.

You want to focus on the quality of the content and making sure that what you post is relevant to your readers.

If you’re writing about fly fishing on a fashion-based blog, then chances are your readers aren’t going to be interested, even if the purpose of the post was due to a paid collaboration with a brand. It’s important to always come back to your readers and what they enjoy.

They will also get used to hopping onto your blog at certain times to check for new content so it’s worth trying to post up at the same time and on the same days you’ve planned the content to go live.

You want to focus on the quality of the content and making sure that what you post is relevant to your readers. #bloggingtips Click To Tweet

Consider Improving Your Skills With Education

Education is something that you certainly want to build on where possible. If you are starting a blog and you don’t have any writing qualifications, then it’s worth exploring the different courses and workshops that are out there in order to help you build on those skills.

From places like Suffolk to Manchester and beyond, there are lots of institutions out there that can help with providing you with the knowledge needed to improve your craft. Like with any career you go into, it’s always worth improving your skills where possible.

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Pitch Yourself

Remember that when you’re starting a business, that business doesn’t just immediately land in your lap. You have to be willing to go out and work hard for it. That means you’re going to have to pitch yourself in order to really thrive in the blogging industry.

There are lots of bloggers out there and if you’re not doing your bit to look for the work, then you’re not going to get any. Look at online resources on how to pitch yourself as a blogger and hopefully the work should come in eventually.

That means you’re going to have to pitch yourself in order to really thrive in the blogging industry. #bloggingtips Click To Tweet

Build An Engaged & Loyal Following

Building an engaged and loyal following is important as a blogger because the more people that read your blog, the more enticing it becomes for brands to want to work with you. Communicate more often with your following where possible and find ways to create a community within your blog and social media feeds.

Turning your blog into a business isn’t easy, but it’s not impossible. Use these tips to get the most out of the opportunities you have. You’ll certainly stand a good chance of making your blog a success!

Communicate more often with your following where possible and find ways to create a community within your blog and social media feeds. #InspireToThrive Click To Tweet

My Story – Turning a Blog Into a Business

Writing a blog didn’t start out as a business idea. It was a way for me to help other people when I ran an online retail business.  It took years before I realized I could turn my blog into a business with services I began providing to others part-time while I worked full time in the newspaper industry.

Looking back, of course, I wish I had started the full-time journey sooner. But it can be scary leaving a weekly or monthly paycheck with health benefits. You have to take the leap and once you do, you may not look back.

You must be willing to change quickly your vision, services, and your habits to survive today. I’ve constantly learned new things along the way. I am always thinking of other ways to grow the business as one area may fold and others emerge.

Others Who Have Turned Their Blogs Into Businesses

Others told me this like Ryan Biddulph and Donna Merrill. They have been blogging as a business for several years prior to me. And then there is Mitch Mitchell who has several blogs and business.

Now, I see many more like Dana Gore, Sherryl Perry, and Sue-Ann Bubacz who left their jobs or other businesses and now offer services from their blogs.

These are the folks that have inspired me to turn Inspire To Thrive into a full-time business after blogging here for 7 years. (Now going on a decade!) 

Your Turn on Blogging into Business

Have you been able to turn your blog into a business? I’d love to hear your story!

I’d love to know more in the comments below if you are looking to turn your blog into a business in the coming year ahead.

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Lisa Sicard
  • Hi Lisa,
    I have started my blog just a month back.
    I am not a writer and I am facing a problem in writing.
    Can you guide me to any course where I can learn writing skills?

    Dipanjan Biswas

  • Mudassir says:

    No wonder you talk about “Content” in the first place. I strongly agree that relevant, educating and interesting content plays a major role in turning a blog into serious business eventually. Content has been the major weapon to attract SEOs and audience, and eventually turn them into long-run fans.

    You’ve mentioned a great point that how a irrelevant-paid-collaborated-content can hurt a blog in a way, I had experienced that back in 2017.

    Overall, good to know some of your blogging experiences. Take care there, Lisa.

  • Lisa: I will develop my thoughts on this topic more in the future. I see an opportunity and challenge for the regular small business owner. I see many bloggers that writes about meta topics that is a certain kind of business. I will tell you more about this issue in a private conversation. I see so many “copy cats” out there. It is starting to become an “echo chamber”..

    Best Premises,


  • Aadarsh Roy says:

    Hey Lisa Mam ,

    Excellent post as usual. You have introduced effective, working and rapid-fire tips to transform the blog into a business. Your tips are superb and i completely agree with your every mentioned tips. Every time your comes up with fascinating ideas that are truly engaging & helpful in every aspect and every time i get new ideas while scrolling through your post.

    As we know that content is a king and plays a vital role in business field, hence it is really important to post content on regular basis. It is also vital to focus on quality of content instead of quantity and it is also important to maintain relevancy. We must post content according to readers expectation and that are truly relevant to readers. It is also necessary to focus on improving the skills along with education. Pitch ourself and Building an engaged & loyal following are also good tips. Adopting and implementing your included tips will be a great helping hand.

    As we know that success can’t happened overnight, afterall every thing need some hard-works, patience and constant practices.

    Eventually thanks for sharing your knowledge, ideas and such a fantastic post.

    • Lisa says:

      Thank you Aadarsh. Yes, that’s the biggest thing I try to tell newbies is that it takes years to build up a blog and/or business. It does not happen overnight. It takes a lot of time and/or some money. You have to invest in yourself and your business. Patience is a must too! Thanks for coming by and for your thoughts on this one. Have a great weekend!

  • Roman Nepal says:

    Hi Lisa,
    You are just great in expressing your thoughts. I have read each and every tips and tricks on your blogs, not just this one but other blogs as well. I think interacting with your customers helps in growing your business a lot. Thank you for all the useful information.

    • Lisa says:

      Hi Roman, welcome to Inspire To Thrive. Thank you. Yes, one must keep on interacting with customers and not just send invoices out monthly for services or products. Repeat business is much easier to keep than obtaining new business. Thanks for coming by and have a great weekend!

  • Dana says:

    Hey Lisa,
    Awesome post, and thanks so much for the shoutout.
    Gosh, it took me a while to find my groove, but I’m glad I gave it whatever time was necessary. I’ve been blogging for years and I don’t always create new content, but I do love what I do and I’m so glad I’ve met people like you along the way 🙂

    It can be a long journey and it sure has its ups and downs, but it’s worth it to do your own thing and live your truth.

    • Lisa says:

      Hi Dana, thanks. You are most welcome, you have inspired me to do more with my courses online 🙂 Yes, I’ve loved meeting others like you along the way. It’s nice how we can all help each other out too. I agree, it may take time but is well worth it. Thanks for coming by and have a nice weekend Dana!

  • Ileane Smith says:

    There are so many paths we can take once we begin to demonstrate our knowledge, expertise and point of view with a blog. It’s a powerful tool that can put us in touch with the right people who can become colleagues and/or clients.

    Thanks for the post Lisa.

    • Lisa says:

      Hi Ileane, thanks for coming by here! Yes, you make some great points here. That is after all, how we met almost a decade ago now 🙂 I appreciate your time coming by as I know how busy you are! Have a great day and a long weekend ahead! 🙂

  • Hello Mam,
    Your article is very insightful.
    I have started my blog just a few days back and I am trying to start a full-fledged digital marketing business through my blog.
    I am just facing one problem and that is I can’t able to decide my target audience.
    Can you guide me on how I will find my target audience?

    Dipanjan Biswas

    • Lisa says:

      Hi Dispanjan, I almost put your comment into spam, a gravatar would be very helpful for you! I saw your blog and knew you were real 🙂 So who do you want to help? Who has been reading your new blog or on social media networks? I began mine when people asked how I used Twitter to make sales for an e-commerce website 10 years ago. Thanks for coming by and welcome to Inspire To Thrive!

  • A blog also helps enhance one’s business and can actually draw business. That’s what you’ve done with this blog, and it’s what I’ve done with my business blog. I’ve gotten speaking engagements and sold a book or two because of the articles I write matching up with the business I do. It’s been a fairly solid 15 1/2 years; I wouldn’t have it any other way.

    Thanks for the mention! 😉

    • Lisa says:

      Hi Mitch, Excellent point! It is similar to a resume – we can showcase what we do on our blogs. I’ve received business directly and indirectly from the blog over the years as well. I can’t believe how long you have been at it Mitch, that’s awesome. You are most welcome. Have a wonderful Wednesday 🙂

  • We live in such a blessed time Lisa. Anyone can turn their blog into a business if you stick to the basics generously, genuinely and persistently. Everything I do is quite simple but it gets uncomfortable and flat out scary sometimes. I see the journey through because I love being free to circle the globe….and I also love getting kind mentions from bloggers like you 🙂 Spot on post!

    • Lisa says:

      Hi Ryan, Yes, you are right. Anyone can do it but they must STICK to the basics. I’ve seen too many come and go and give up before they hit success. It’s not easy of course and scary at times for sure. Thanks for coming by and have a great rest of the week Ryan at your new digs! 🙂

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