Lisa Sicard

Lisa loves helping others to thrive online through Social Media, Blogging, and SEO. What good is knowledge if you cannot share it with others?She has 30+ years of experience in marketing/advertising with 12 years of experience in content marketing, social media, blogging, and SEO.

make your business great

It’s Time to Make Your Business Great and Here’s How To Do It

Starting your own business offers a huge number of benefits. This includes the freedom to be your own boss and choose your own work schedule and the opportunity to earn a lucrative salary. However, you will want to make your business great along the way. How To Make Your Business The Best In the first

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starting your dream business

Before Starting Your Dream Business – 4 Things to Know

Would you love to start your dream business today? Some of us grow up with parents who tell us to always follow our dreams. Others are discouraged and are instead urged to pursue careers that ensure financial security. In either case, deciding to follow your dreams and open up a business you’re sincerely passionate about is scary. Will

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HubSpot vs. Hootsuite for Instagram

HubSpot vs. Hootsuite: Which Is Best for Social Media?

HubSpot vs Hootsuite was the question we were asked recently. To increase engagement on Instagram people have started to use social media managers. These managers are software that helps you to get real and active Instagram followers. They help you manage your account better. There are quite a few of these tools available on the

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how to attract new customers

Attract New Customers With These 6 Creative Easy Ways

Companies are always looking for new ways to attract new customers, from mailing lists to exhibitions. The more customers you can reach, the more profit you can make. It’s pretty simple and necessary. Even Amazon has learned how to attract new customers! Some of your regular customers may retire or go out of business. You’ll

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keyword research mistakes

4 Common Keyword Research Mistakes To Avoid on Your Blog

Keyword research is a vital component for every successful SEO strategy. However, keyword research mistakes are the most challenging SEO task for content and link building for many digital marketing professionals. Using the right keywords effectively adds more value to your content and, in turn, helps in generating more organic website traffic. Unfortunately, there are

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Gain an Edge Over Business Rivals

11 Smart Ways to Gain an Edge Over Business Rivals

Today, the business industry is hyper-competitive, and with the proliferation of the internet and globalization, many small businesses find themselves struggling to compete. You will need to find how to gain an edge over business rivals. Gaining a competitive advantage in business is more than setting the correct prices; it’s creating strategies that differentiate you

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