Lisa Sicard

Lisa Sicard is the founder and owner of Inspire To Thrive, Inc. With more than 30 years of experience in marketing, graphic design, newspaper advertising, and digital strategy, she helps solopreneurs and small businesses grow their online presence from her home in the mountains of Western Maine.

best facebook ads you can do to be successful

What Successful Facebook Campaign Ads Do That Others Miss

In the last few years we saw considerable advancements in the state of Facebook marketing. The rising popularity of visual content, introduction of Facebook articles, canvas ads, boosted posts, and now AI as the list goes on to produce the best Facebook ad campaigns. While all of these new features have added great value to […]

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How To Make Your Twittering Machine More Fantastic Today

Has your Twitterness gone stale? Is your Twitter account not doing much for you or your business lately? Furthermore, have you even logged in lately? Maybe you need to increase your Twittering machine under Elon Musk. You may have noticed your followers haven’t really increased much and your Twitter stats are nothing to write home about.

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social media etiquette

Do and Don’ts of Social Media Etiquette To Inspire on Social Media

Social media etiquette today for businesses may be different than it was several years ago. More people are on social media today than ever before. If you don’t understand social media etiquette you may lose followers or even worse, customers! So here are some do and don’ts social media etiquette you can use to inspire

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the hello bar for your blog

Hello Bar – Why Neil Patel Once Convinced Me to Use a Pop-Up

You may have read how pop-ups can turn readers off. I’ve read figures as high as 95% of people hate pop-ups. Personally, I have have found some of the pop-ups to be quite intrusive especially on mobile. However, that was until I discovered the Hello Bar. But more and more people have been using these

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mobile app marketing strategy

How to Create an App Marketing Strategy That Works in 2026

It is not enough merely to develop an attractive and convenient application. You should also take care of creating an effective mobile app marketing strategy. Otherwise, fewer people will know about your helpful product than you would like. An app promotion is a multi-stage process. It requires preliminary preparation. You can contact an App Marketing

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trending blogs

Blogging Trends to Boost Your Marketing Strategy In the Future

Can you use blogging trends to boost your marketing? Even with the rise of visual content like GIFs, infographics, and videos, blogging remains relevant. It’s a powerful way to engage with readers, build a loyal audience, and drive organic traffic to your website. However, having a blog doesn’t automatically translate to thousands of new customers.

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