Lisa Sicard

Lisa Sicard is the founder and owner of Inspire to Thrive, Inc. With more than 30 years of experience in marketing, graphic design, newspaper advertising, and digital strategy, she has been helping small businesses and creators succeed online since 2012. Lisa’s practical, no-fluff approach comes from years of running her own businesses and working directly with solopreneurs. Her blog was recognized as one of the top online marketing blogs in 2015 and 2016. She is passionate about making digital marketing simple, effective, and sustainable for busy owners who want real results without burning out.

E-commerce store front

5 Practical Tips To Ramp Up Your E-commerce Storefront

The e-commerce storefront is rife with opportunity, but the competition is equally daunting. You need to set apart your brand to win the audience’s attention, and your storefront can go a long way. A good-looking and easy-to-navigate storefront is the key to making the user stick and converts in the long run. But you cannot […]

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tech tools

Tech Tools Every Online And Physical Business Owner Should Own

You might think your physical business is immune from digitization and in some aspects, it may be. However, that does not mean that it cannot benefit from the use of tech tools. Technology is multi-faceted. Tech is used in a wide-ranging number of business areas. It helps develop, promote, and grow any business. So, if

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formula for customer lifetime value

The Formula for Customer Lifetime Value: How to Increase It?

Many companies focus more on acquiring new customers than retaining existing clients. Failing to build a relationship with people purchasing from you can drive them away. Not only that, but it pushes your customer acquisition costs (CAC) through the roof. Increasing your formula for customer lifetime value (CLV or customer LTV) should be one of

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changing your name on line

8 Things To Consider When Changing Your Name Online

I’m sure you’ve heard the phrase “changing your name” before, but it’s an important decision. When dealing with online accounts or even just social media sites like Facebook and Instagram there are many considerations that need to be made before changing one’s legal first and last names on these platforms. Not only that but in

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give your business a fresh start

7 Ways To Give Your Business a Fresh Start Initiative Today

If you’ve previously been resistant to change, now is the perfect time to embrace changes with a fresh attitude and give your business a fresh start initiative. Technology is changing the business landscape for good, but some businesses find it challenging to adapt to the latest developments. From Artificial Intelligence to remote work tools, every

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essay writing for blogging too

Benefits of Hiring Pro Essay Writer – Review of Darwinessay.net

Could it be that students would not grab a chance to get good academic grades in class? Of course, they would! Still, we all know how important it is to write high-quality research papers on time to achieve this. The studying process can be quite demanding and fast-paced at times, making it challenging for students

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