Lisa Sicard

Lisa loves helping others to thrive online through Social Media, Blogging, and SEO. She has 30+ years of experience in marketing/advertising with 14 years of experience in content marketing, social media, blogging, and SEO.Lisa helps her clients with social media, email marketing and some SEO.

winning marketing strategy

How to Let Your Winning Marketing Strategy Work for You

Would you love a winning marketing strategy for your business? Perfecting your offer’s product or services is only half of the struggle when running a successful business. To ensure that you can continue to operate and grow, you need to make sure that you are selling a lot. The best way to attract new customers […]

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hiring a business consultant

Why Hiring a Business Consultant Can Grow Your Business

Hiring a business consultant may sound expensive at first. However there are many benefits of hiring a business consultant. The demand for running a business to experience steady growth, especially those small or at an early stage of development, can be extreme. As an owner of such companies, you may find yourself playing multiple roles.

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Increase your online business performance

Improve the Performance of Your Online Business with 4 Tips

Can you really improve the performance of your online business? The primary goal of every online business is to increase sales. Whether you sell products or services, increasing sales is always easier said than done. Fortunately, there are several strategies that you can apply to simplify the process, most of which you can implement right

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vlogging

3 Surefire Ways To Increase Your Vlog’s Production Value

We live in a golden age for vlogs. Demand for video content is historically high, and the quality production tools are within most creators’ vlogs production budgets. But all that opportunity means there’s more competition than ever to stand out. So if you want to grow your audience — and eventually make money off your

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bing it

Let’s All Bing It While We Search Online And Get Rewarded

Oftentimes many bloggers, SEO specialists, and small online businesses were really upset with Google – myself included. Why don’t we all just Bing it and forget it? Is the Bing algorithm really different? Google makes so many changes to its algorithm it is almost impossible to keep up anymore. Maybe they would account for more

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keep your small business safe

Keep Your Small Business Safe From Going Under With 3 Tips

All businesses, whether small, medium, or large are always at risk to certain elements. It’s all about how you manage and hedge the risk. Look at the coronavirus pandemic as an example. So many businesses unfortunately ended up filing for bankruptcy. However, many managed to keep their business safe by varying means. One was flexible

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offline marketing

Offline Marketing: Is It Still Viable Marketing Strategy Today?

Many offline marketing strategies had become impractical since the pandemic. Marketing events such as launch parties and trade shows were made impossible due to social distancing laws and group restrictions. Meanwhile, handing out flyers and business cards also were thought risky. Online marketing is clearly safer on the whole – people can still visit your

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