Lisa Sicard

Lisa loves helping others to thrive online through Social Media, Blogging, and SEO. She has 30+ years of experience in marketing/advertising with 14 years of experience in content marketing, social media, blogging, and SEO.Lisa helps her clients with social media, email marketing and some SEO.

facebook likes

Facebook Likes – Do They Generate Money For Your Business?

Do you think many Facebook likes will generate more revenue for your business? It is not easy to increase your Facebook likes today for your Facebook page organically. It can take a lot of time, effort to research, and advertising money. However, should you buy Facebook likes? When Facebook Pages first came out everyone was

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link building benefits

Are Benefits Of Link Building Still A Google Ranking Factor?

Digital marketing is constantly evolving with new marketing techniques coming in, leaving out the old ones. Although, marketing methods such as video production, mobile marketing, and social media marketing have yielded businesses exploding revenues and lots of brand awareness.  But, do the benefits of link-building for SEO prove to be a highly effective marketing strategy still

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use AI today

10 Ways To Cautiously Use Use AI For Biz to Attract Customers

Artificial intelligence has become an increasingly popular tool for businesses to attract customers. Therefore cautiously use AI for business, as companies can improve their customer experience and engagement, ultimately leading to increased revenue but it may come with a cost. As the business landscape continues to change at an accelerated rate, those companies that understand

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shadownban

The Shadowban—What Is It and How To Avoid It On Social Media

If you’ve spent any time on social media, you’ve probably heard of the term “shadowban.” But what is a shadowban, really? In short, a shadowban is when a social media platform hides or deprioritizes a user from its site without that user’s knowledge. It could be an Instagram shadowban or on X Twitter. Usually, the

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