Lisa Sicard

Lisa loves helping others to thrive online through Social Media, Blogging, and SEO. She has 30+ years of experience in marketing/advertising with 14 years of experience in content marketing, social media, blogging, and SEO.Lisa helps her clients with social media, email marketing and some SEO.

keep brands coming back for more

Blogging 101: Making Sure Brands Come Back For More

Nowadays, you can make money through blogging from a whole range of sources. These sources may include paid advertisements, merch lines, and, increasingly, brand deals that earn you the label of ‘influencer.’ However, you have to get past blogging basics 101. As social platforms proliferate and bloggers become prevalent across many of them, the influencer […]

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hiring experts

The Benefits of Hiring Experts to Help Your Business Success

When you are a lone business owner, working by yourself to grow your business, things can be tough.  Sometimes you need the benefits of  hiring experts to help you grow. Having the right experts for your business can really make a difference. It’s not that it’s hard to get started; that’s something that most people

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personal connections

Why Making A Personal Connection Is Marketing Gold Dust

Making a personal connection can ensure great marketing possibilities. Whatever business you’re in, it all boils down to one factor: how well you know your customers. No matter how slick your website, how well thought out your social media strategy or how outstanding your product or service is, if you aren’t serving up what and

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integrated influencer marketing

Influencer Marketing Trends in 2026: What To Watch For

Staying ahead 2026 influencer marketing trends is a must for any blogger or business.  Influencer marketing continues to evolve at a rapid pace, reshaping the way brands connect with their audiences.  It’s not merely a choice but a necessity to keep a keen eye on the emerging trends that define the industry.  By understanding these

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ecommerce shopping cart

Essential Online Shopping Carts: Boosting Your Sales

If you own a website or blog and are looking to boost your online sales, online shopping carts are an indispensable tool. With the increasing popularity of online shopping, having a well-functioning shopping cart is crucial. It provides a seamless and convenient purchasing experience for your customers. In this updated blog post, I will delve

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Yoast SEO plugin

6 Ways The SEO Plugin Yoast Makes SEO Easier For Your Blog

Struggling with SEO? Don’t fret. Let me introduce you to an amazing tool – the Yoast SEO WordPress Plugin. SEO has evolved significantly in recent years, making it difficult to stay updated. Instead of getting frustrated with SEO, focus on the important tasks for your blog or website. The Yoast SEO Plugin can simplify your

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jobs in seo for students

7 Jobs In SEO That Are Student-Friendly & How to Score One 

AI has ushered in a wave of new professions, like jobs in SEO in America and abroad that are at the forefront is the world of SEO now combined with AI overviews. SEO, or Search Engine Optimization, plays a pivotal role in ensuring businesses shine online. With millions of websites vying for attention, a solid

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