Lisa Sicard

Lisa loves helping others to thrive online through Social Media, Blogging, and SEO. She has 30+ years of experience in marketing/advertising with 14 years of experience in content marketing, social media, blogging, and SEO.Lisa helps her clients with social media, email marketing and some SEO.

live events

How Immersive Live Experiences Boost Brand Visibility

By / July 25, 2025

When it comes to brand marketing, many companies focus on traditional methods, like social media campaigns, print advertising, and digital content. While these methods can work, they don’t always create the emotional connection needed to build lasting loyalty with your audience. That’s where immersive live experiences come in. By creating interactive and memorable events, you […]

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customer journey

How To Optimize Every Stage of Your Client’s Customer Journey

By / July 25, 2025

The customer journey is the backbone of any business that wants to build meaningful, long-term relationships with its clients and drive consistent growth. Think of your customer’s journey as a road trip, where each stage is a new destination. The key is understanding your customers’ unique needs at each step and meeting them where they

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marketing automation benefits

Balancing Marketing Automation Benefits and the Human Touch

By / October 29, 2025

Marketing automation benefits are no longer just a fancy add-on in marketing. It’s a lifeline for efficiency. However, no one wants to feel like they’re just another number in your CRM systems. We crave the warmth of human interaction, especially when decisions are big, personal, or emotional. This is why balancing automation with real human

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blog examples

17 Engaging Blog Examples to Boost Your Blogging Inspiration

By / 69 Comments / November 13, 2025

Finding blog examples to inspire you was a fun but daunting task that will help inspire you online. Even more fun was to find a blog example for you to learn from. These would include blog post examples that you find informative with actionable tips. As this year is changing the blogging landscape with AI

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influencer marketing

How To Utilize Influencer Marketing Jobs To Grow Your Business

By / 2 Comments / December 9, 2025

Influencer marketing jobs have become one of the most powerful available for businesses, large and small. The power of leveraging a trusted opinion leader or influencers within your industry can increase brand awareness, drive consumer sentiment, and create measurable ROI.  Most commonly, influencers operate on social media channels such as TikTok and Instagram. However, there

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Why We Restrict Certain Activity Instagram

What Does “We Restrict Certain Activity Instagram” Mean?

By / July 23, 2025

Ever come across the message “We restrict certain activity to protect our community” on Instagram and wondered what it means? You’re not alone. This Instagram notification can be confusing and frustrating, especially if you’re unsure what triggered it. In this post, I’ll break down what this message means, why you might see it, and what

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top ChatGPT alternatives

10 Top CHATGPT Alternatives: Helping You Make Quality Content

By / January 1, 2026

Are you struggling to create high-quality content? Do you feel like you have the idea, but your content isn’t complementing it? If you’re facing such issues, you’re at the right place. AI writing tools are becoming increasingly popular. These top ChatGPT alternatives can help you. Now, you don’t need to stress about writer’s block or

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tease them in the highlights

Instagram Highlights Views To Drive Growth & Maximize Reach

By / 2 Comments / July 19, 2025

Most people scroll past those small Instagram highlight circles without a second glance. But if you want to grow as an influencer or business owner, those circles can help boost your engagement and reach. In this post, I’ll walk you through how to make a highlight and get more Instagram highlights views. Instagram highlights give

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how to make shareable Facebook post

How To Make a Facebook Post Shareable: 7 Simple Steps

By / December 19, 2025

Want to reach more people with your content on Facebook? Whether you’re sharing a memorable photo, a business update, or an important message, knowing how to make a Facebook post shareable is essential. This skill helps you expand your reach, boost engagement, and connect with new audiences—friends, family, potential customers, or clients. If posts remain

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what ever happened to blogging for fun

What Ever Happened To Blogging For Fun? Finding Fun Again

By / 6 Comments / November 28, 2025

Blogging once felt like a cozy campfire chat with friends from around the world. Personal stories, the sharing of experiences, and heartfelt opinions filled the blogosphere. But as the years marched on working on a blog changed and I began to wonder: What ever happened to blogging for fun? How did we move from passion

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