Marketing

boost your small business sales

7 Ways to Boost Your Small Business Sales in the Coming Year

As a small business, there’s the challenge of staying relevant but also competing with bigger companies. Not only have they been on the market for longer, but they probably have a bigger bank balance to take advantage of opportunities when they come along. It’s hard for you to boost your small business sales as a […]

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lead magnets

5 Lead Magnet Ideas for an E-commerce Store for Income Boost

Lead magnet ideas for an e-commerce store will help your income grow as a business owner. A huge percentage of people visiting your e-commerce store won’t buy anything on their first visit. They are probably just wandering around checking out what you have in store. In fact, research by smart insight shows that only 97.5%

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digital diligence

Learn How To Love Yourself To Boost Your Digital Diligence

We’re living through troubling times right now. And no matter where you are or what you do, if you’re human and on this planet, the palatable feel of facing an uncharted new existence sparks fears and insecurities. A little sense of nervousness pervades and sometimes permeates moods and attitudes. It feels like time to rethink

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run successful online business

5 Tips to Start and Run a Successful Online Business in 2024

A lot has changed in our days. Tech development has simplified and cut off a huge junk of tasks when it comes to starting an online business. But I think simplicity is a massive deception to run a successful online business. Creating a successful online business isn’t as easy as it may sound. I remember

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content marketing strategy

How Content Marketing For Small Business Can Be Your Savior

How do you prove the value in your ROI and measure the impact of marketing on a business? It’s the eternal quest for marketeers today.  But content marketing for small business can provide the missing connection when done right. Measuring the success of what you’re doing is key. Aligning your content marketing strategy with KPIs

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publish an ebook

How to Create eBooks as Content Assets for Your Content

Creating eBooks as content assets give you all sorts of opportunities to mix visual elements and other content for sharing. On top of versatility, eBooks deliver valuable content resources in a usable format for people to access, keep, or reference easily. With eBooks, your branded content gets repeatedly consumed, even saved, and helps build credibility

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marketing operations

The History of Marketing Operations and How We Use Them Today

Marketing operations have existed for a long time. Believe it or not, some form of marketing has been around since the beginning of time. Today’s textbook definition is defined as: Marketing, an activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers. More simply stated: Marketing is

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eCommerce tips

How to Increase the Sales of Your eCommerce Biz: 5 Tips

Today, opening an eCommerce platform has become quite simple. But you can not say exactly the same when it comes to getting the maximum profit. That’s why these 5 eCommerce tips will help guide you along. The introduction of easy-to-use platforms – such as Shopify, has made the creation of online shops within everyone’s reach.

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