Lisa Sicard

Lisa loves helping others to thrive online through Social Media, Blogging, and SEO. She has 30+ years of experience in marketing/advertising with 14 years of experience in content marketing, social media, blogging, and SEO.Lisa helps her clients with social media, email marketing and some SEO.

UcaaS how it works

What Is UCaaS and Why Your Business May Need It Today?

In this day and age, mobile smartphones aren’t just a luxury for busy professionals – they’re essential. That’s why UCaas is necessary for your business. Not only do professionals use them for all the tools and software that can be downloaded, they use them for all kinds of different communication. This includes voice calls, text […]

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beginners guide to copywritning

The Beginner’s Guide To Copywriting: 8 Tips To Get Started Now

In 2024, a copywriter can earn an average salary of $73,358 annually in the United States. Therefore, it’s no surprise that many individuals are thinking of jumping on this career path. Yet, it’s not so easy given the competition in the market. There are several opportunities in different industries as nearly every business requires a

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content marketing trends

10 Content Marketing Trends In 2025 To Help You Thrive Online

As we are almost in 2025 new content marketing trends have come with another new year. What will be the next big thing in this widespread industry? Or will the new trends revolutionize how we approach creating and distributing content? Or simply provide us with new tools like Brand24 to listen to what others say

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career paths in accounting

Top 5 Business Career Paths In Accounting To Consider Today

If you’re looking for a career in the business world that’s stable, well-paid, and consistently in demand, you may have considered career paths in accounting. While the name of the field might sound monolithic, accounting can actually span a wide variety of different types of jobs.  Not all of these are found in a typical

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domain name extensions and seo

Domain Names and SEO: How Your Choice Affects Online Visibility

The choice of a domain name is a crucial decision for any online business. It’s a fundamental aspect of your brand’s identity and plays a significant role in your website’s visibility on search engines. While traditional wisdom often pointed to using keyword-rich domain names for SEO benefits, recent trends and expert advice suggest a shift

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digital tools

6 Digital Tools To Boost Your Productivity & Transform Your Biz

A little over ten years ago, it was tough to predict how much our work lives would shift. During the early 2010s, new digital tools started popping up, shaking up the typical workday for just about everyone. Since then, these digital tools have only gotten better, changing how content creators, bloggers, and small businesses get

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