Lisa Sicard

Lisa loves helping others to thrive online through Social Media, Blogging, and SEO. She has 30+ years of experience in marketing/advertising with 14 years of experience in content marketing, social media, blogging, and SEO.Lisa helps her clients with social media, email marketing and some SEO.

Instagram archives

Instagram Archive: What It Is, How It Works, and When to Use It [2026 Guide]

By / December 2, 2025

Think hitting “archive” on your Instagram feed means your posts disappear forever? Not quite. The Instagram archive is actually a smart Instagram feature for organizing and controlling which content your followers see—without deleting anything for good. This post looks at what the archive feature really does, how it works, and the best moments to use […]

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optimal time for instagram posts

Optimal Time For Instagram Posts For Engagement In 2026

By / 2 Comments / November 29, 2025

Are you struggling to get more engagement on your Instagram posts? If so, you’ve come to the right place. In this blog post, we will discuss the optimal time for Instagram posts to help you maximize your reach. As well as increase the chances of getting more likes, comments, and followers. With the ever-changing algorithms

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How to Build a Traffic Pipeline from Instagram to Your Blog or Store

How to Build a Traffic Pipeline from Instagram to Your Blog or Store

By / December 9, 2025

Instagram is one of the top traffic sources for bloggers, creators, and online business owners. Over 500 million active users turn to the social media platform to search for products and services. This presents an opportunity to leverage the platform to continuously build a traffic pipeline from Instagram to your blog, website, offer, or any

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storytelling

Powering Storytelling in Marketing: Crafting An Epic Narrative

By / 2 Comments / November 28, 2025

Modern marketing is not just about posting content or listing product features. People want stories that feel real, speak to their emotions, and match their values. Storytelling in marketing helps you turn your product into a clear, human story that your audience can see themselves in. In this article, you’ll learn why storytelling works, the

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email verification tools

5 Tools That Make Email Verification Effortless for Outreach Agencies

By / December 7, 2025

You compile a long list of prospects, excited to kick off your next outreach campaign. But then reality hits. Verifying hundreds, or even thousands of email addresses manually, feels like an impossible task. One wrong entry can tank your deliverability, waste ad spend, or even get your domain flagged. It’s a tedious and error-prone process

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lead finder tools

7 Underrated Lead Finder Tools Your Agency Probably Isn’t Using

By / November 25, 2025

Your team’s probably cycled through every “top-rated” lead finder tool on the internet, only to end up back at square one. Unintuitive dashboards, missing data, and generic filters that make prospecting feel like a chore instead of a strategy. Your team isn’t the problem here. Most popular tools are built to fill every niche, not

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grammar and writing styles for bloggers

Grammar and Writing Style Issues to Look Out For in Blogging

By / 4 Comments / November 23, 2025

In every rhetorical situation, your words do more than fill a page. They sell your ideas, your services, and your expertise. When your grammar is clean and your writing style is clear, readers trust you thanks to your strong grammar, stay longer, and are more likely to click through to your social media or SEO

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how to add Instagram links in bio

How To Put Your Channel’s YouTube Link In Instagram Bio: A Quick Guide

By / 6 Comments / November 21, 2025

Are you a YouTuber? Do you want to drive more traffic to your YouTube channel? Instagram is a great platform to promote your videos and gain more subscribers. One way to do that is by putting the link to your YouTube channel in your Instagram bio. But, how do you do it? Fear not, in

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