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how to fix underperforming content

Content Development: Detect Poor Content & Make It Sizzle

In 2024, content is the primary focus of marketing efforts, and there is an emphasis on quality over quantity. Brands produce fewer pieces of content. But the content is highly targeted and designed to elicit a specific reaction from the audience. However, there remains some underperforming content that needs content development to make it sizzle. […]

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why readers stopped reading your blog posts

7 Reasons Why People Have Stopped Reading Your Blog Posts

Other people appear to make blogging look easy. But you’ve noticed others stopped reading your blog posts. When visiting their blog sites, you might be blown away by the quality of their written posts. You might be taken aback by the number of comments that their blog posts have received. Take for example Enchanting Marketing.

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content strategy for the web

6 Practical Steps To Create A Content Strategy For The Web

How can you create an effective content strategy for your small business blog? What content strategy for the web are you using in growing your online business? One of the top three content marketing strategies for B2B marketers is blogs. That is why 90% of marketers are using content marketing for business growth. In fact,

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content filtering system

Content Filtering System: Why Ease Of Deployment Matters

Consumer-driven content has created a generation of digital natives who expect to find the content they need when they want it. As a result, content management systems (CMS) now operate like e-commerce platforms. Users can browse, search and purchase content from anywhere without friction or limitations. This demand for ease of use poses new challenges

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