Lisa Sicard

Lisa loves helping others to thrive online through Social Media, Blogging, and SEO. She has 30+ years of experience in marketing/advertising with 14 years of experience in content marketing, social media, blogging, and SEO.Lisa helps her clients with social media, email marketing and some SEO.

managing your outsourced marketing team

How to Perfectly Manage Your Outsourced Marketing Team in 2026

Having an outsourced marketing team can help you grow your small marketing business, especially with outsourced digital marketing. Outsourcing your business’ marketing campaign helps you reduce costs and takes a lot off your plate. You can focus on other aspects of your business while digital marketing experts generate your leads and improve your brand awareness

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social media in the classroom

How to Use Social Media in the Classroom for Creative Projects

Social media isn’t just for chatting anymore. Using social media has found its way into our school’s classrooms as a tool for learning. Many teachers recognize its potential now. And that’s why they are keen to integrate it into their lessons. When platforms like X Twitter and Instagram, which students are already familiar with, are

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leverage YouTube

10 Ways To Leverage YouTube To Reach Your Marketing Goals

Wondering how to leverage YouTube for better results? You’re not alone. With millions of users tuning in daily, YouTube is one of the best platforms to build visibility and connect with your audience. In this post, you’ll learn actionable tips to grow your presence, boost videos in search, and keep viewers coming back. No fluff—just

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influence

Maximize Your Influence: Clever Social Media Posts & Engage

In the current landscape of digital marketing, having significant influence is what sets businesses apart. Achieving this requires a cohesive strategy that combines content marketing, brand storytelling, and social media outreach. The goal is to create a narrative that connects and engages your audience on a deeper level. This exploration aims to shed light on how

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Instagram captions

Instagram Caption Generators: Growing IG With the Right Words

Instagram is more than just posting great pictures. It’s about engaging your audience with interesting content and clever captions. An AI Instagram Caption Generator can be your secret weapon for boosting your visibility. It’s easy to overlook captions, yet they play a crucial role in increasing your reach. They tell your story, express your brand

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instagram dm

How Instagram DMs Boost Your Instagram Marketing in 2026

Instagram DMs have emerged as a powerful platform for businesses to connect with their target audience. Instagram direct messaging is a great way to engage with your potential clients. With its visually appealing content and engaged user base, Instagram provides a unique opportunity for brands. It is where they can visually showcase their products and

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AI content creation

How Artificial Intelligence Maximizes Content Creation Savings

The rise of Artificial Intelligence (AI) has brought significant changes to technology. AI content creation tools are now shaping industries like blogging and social media, demonstrating their value in multiple applications. But today, let’s look into an unlikely yet powerful union – AI’s role in generating content for your blog and budgeting. The Shift from

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