B2B marketing

the hello bar for your blog

Hello Bar – Why Neil Patel Once Convinced Me to Use a Pop-Up

You may have read how pop-ups can turn readers off. I’ve read figures as high as 95% of people hate pop-ups. Personally, I have have found some of the pop-ups to be quite intrusive especially on mobile. However, that was until I discovered the Hello Bar. But more and more people have been using these […]

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digital marketing methods

3 Digital Marketing Methods To Put You Ahead Of Your Competitors

Are you feeling like your digital marketing methods are lagging behind your competitors? Do you need to find some way of getting ahead? Are you coming to grips with actionable, digital marketing but are not quite sure where to start? It is very easy to feel like this as a small business owner. You do

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b2b seo strategies

Ways to Build a Successful B2B SEO Strategy in 2024

Developing a strong B2B SEO strategy is essential for remaining competitive in the always-changing field of digital marketing in 2024.  Understanding and putting into practice a comprehensive SEO plan can greatly improve online exposure. A plan can create targeted traffic, and eventually promote commercial success as companies continue to traverse the digital shift.  Nowadays, SEO

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b2b marketing strategies

10 B2B Marketing Strategies To Grow Your Business

Marketing to a business takes a different route than marketing directly to customers. They target multiple audiences (from C-suite executives to CEOs), and their customers largely respond to logic than emotions.  This makes the B2B marketing strategies landscape a bit more challenging than B2C.  The B2B marketing strategy has a longer sale cycle and is

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lead magnets

5 Lead Magnet Ideas for an E-commerce Store for Income Boost

Lead magnet ideas for an e-commerce store will help your income grow as a business owner. A huge percentage of people visiting your e-commerce store won’t buy anything on their first visit. They are probably just wandering around checking out what you have in store. In fact, research by smart insight shows that only 97.5%

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