Lisa Sicard

Lisa loves helping others to thrive online through Social Media, Blogging, and SEO. She has 30+ years of experience in marketing/advertising with 14 years of experience in content marketing, social media, blogging, and SEO.Lisa helps her clients with social media, email marketing and some SEO.

facebook likes

Facebook Likes – Do They Generate Money For Your Business?

Do you think many Facebook likes will generate more revenue for your business? It is not easy to increase your Facebook likes today for your Facebook page organically. It can take a lot of time, effort to research, and advertising money. However, should you buy Facebook likes? When Facebook Pages first came out everyone was […]

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link building benefits

Are Benefits Of Link Building Still A Google Ranking Factor?

Digital marketing is constantly evolving with new marketing techniques coming in, leaving out the old ones. Although, marketing methods such as video production, mobile marketing, and social media marketing have yielded businesses exploding revenues and lots of brand awareness.  But, do the benefits of link-building for SEO prove to be a highly effective marketing strategy still

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use AI today

10 Ways To Cautiously Use Use AI For Biz to Attract Customers

Artificial intelligence has become an increasingly popular tool for businesses to attract customers. Therefore cautiously use AI for business, as companies can improve their customer experience and engagement, ultimately leading to increased revenue but it may come with a cost. As the business landscape continues to change at an accelerated rate, those companies that understand

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shadownban

The Shadowban—What Is It and How To Avoid It On Social Media

If you’ve spent any time on social media, you’ve probably heard of the term “shadowban.” But what is a shadowban, really? In short, a shadowban is when a social media platform hides or deprioritizes a user from its site without that user’s knowledge. It could be an Instagram shadowban or on X Twitter. Usually, the

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marketing small business

How To Grow Your Small Business With Marketing – 5 Big Tips

Promoting the growth of a small business requires a tactical marketing approach. In this competitive market, it is important to understand the art of efficiently marketing your products or services. This maximizes growth potential and effectively reaches your intended audience. Here are tips on how to grow your small business with marketing. Why Marketing? Marketing

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the perfect business website

10 Elements To Design The Perfect Website for Your Business

Are you looking to design the perfect website for your business to sell products or services? Today, more than ever before, people are turning to the internet to research products, locate local businesses, and discover new services and opportunities. A successful business website is so important today! No small business is ever truly complete without

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building high quality links

Building High Quality Links or Relationships – Which Matter?

Are you concerned about building high-quality links and being cautious about what you link to on your website, blog, or even in comments? Are you willing to take the risk of using do-follow links to maintain the relationships you have established and grown fond of online? Alternatively, do you feel compelled to avoid linking to

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gain instagram followers

Gain Instagram Followers: 10 Sure-Fire Hacks To Gain Followers

Are you looking for a way to gain Instagram followers for your blog or business’s target audience? It is not so easy today to gain followers on the Instagram platform. However, it is not impossible to follow some Instagram followers’ hacks to accomplish this. This article will certainly help you increase the engagement rate and gain

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magic of pins on Pinterest

Pins On Pinterest: Boost Your Traffic By Pinning Strategically

Did you know that Pinterest pins last longer than any other social media posts?  Have you ever checked out a referral from your Google Analytics to find it was a pin from months ago or even years ago? Would that happen from a month-old tweet, Instagram post, TikTok video, or even a Facebook post? Learn

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snapchat for business

Innovative Strategies To Utilize Snapchat For Business Growth

Are you looking for creative ways to leverage Snapchat for your business? In today’s digital age, social media platforms like Snapchat, with up to 406 million daily active users in 2024, offer unique opportunities for businesses to connect with their audience in a more personal and engaging way.” Whether you’re a small startup or a well-established company, integrating Snapchat

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benefits of Twitter for business

Benefits Of Twitter For Business: Using It For Your Online Biz

Do you ever wonder why you should be using Twitter now? Often, I get asked by folks who don’t use Twitter why I do. They often don’t understand the benefits of Twitter for Business. “What’s in it for me to use Twitter now”? They then say “Isn’t Twitter Going Away?” Of course, they read many

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