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8 Ways to Overcome Social Media Burnout Today and Work Smarter

Have you ever had to overcome social media burnout? Not everyone has felt it but many users have over the past several years. There are just so many hours in the day.

It has become so easy to get caught up in social media for many of these hours.

However, this also means the quality of the content you create for social as well as what you share as you engage with your audience. It’s a lot of time that is spent creating the content as well as time engaging on each of the networks for you or your business.

If you begin to get burnt out managing social media you may become lazy and your work will suffer.

I’ve asked other bloggers if they ever suffered from it and how they overcame it. You may find their answers quite interesting and helpful.

It has become so easy to get caught up in social media for many of these hours. #socialmediaburnout Click To Tweet

What is Burnout?

Burnout Definition: “The physical or mental collapse caused by overwork or stress.”  It’s the feeling of being exhausted.

Too much of anything can cause us to burn out.

Some Just Plan Quit!

Did you read the article about the 18-year-old blogger girl who just quit social media? She had over 500,000 followers on Instagram, YouTube, and Tumblr. The girl realized she started to feel miserable watching the numbers on her screen daily.

She was checking her numbers obsessively and felt much better after she quit. She talks about being obsessive on social media which made her feel worse about herself.

Now, you may be able to relate to her if you are on social media much of the time.

She was able to overcome social media burnout but NOT everyone in the business can quit their social media accounts. But BALANCE is key here!

Tips to Overcome Social Media Burnout

So I asked several people how they overcome social media burnout. Some bloggers actually have not experienced it. One common thing to note:

The ones that did not suffer from social media burnout usually stay off it on the weekends. Click To Tweet

That tip seemed to resonate with most users. Even those that did not suffer from social media burnout would take weekends off. It seems to be the most common tip among social media users.

Do you go on social media 7 days a week or do you also take the weekends off?

Check out these great tips below from other bloggers. Learn how they overcame social media burnout or have avoided it altogether.


Additional Tips to Overcome Social Media

Tip #2 from Kevin J. Duncan

Even though I feel like throwing in the towel whenever someone I know retweets one of the Kardashians, I’ve yet to experience social media burnout. My secret?
I take tiny bites. However, I may be on Twitter and Facebook seven days a week, but I’m never on them for more than ten minutes at a time.
In short, I pace myself. – Kevin J. Duncan, from Be A Better Blogger. 

Bonus Tips for You

I’m not someone who has ever allowed social media to be an enormous part of my life, so I can’t say that I’ve really suffered from social media burnout, as such.
I think it’s important to keep it in its place and to know when to disconnect. I have always viewed social media as a very useful tool and often more of a means to an end, really, rather than an absolutely essential part of my life.
When it does become difficult is when using it for work, as people know that they can contact me for help via things such as Facebook, for example. Part of my role in Internet Profits LTD is to provide customer help and support and, of course, I’m happy to do this.
However, I have had to be pretty strict, both with myself and with clients, to ensure that I don’t allow myself to become weighed down.
Our clients know what times our business hours are, so while I will sometimes answer questions and provide help outside these hours, I do have to be conscious of not allowing myself to get tied into helping people out of hours.
So sometimes you will have to be strict and tell people that you are sorry and that they will have to wait.
Likewise, at the weekend, they will have to wait until Monday.
The biggest help for me in disconnecting a little from ‘business chat’ outside of working hours is to turn off all chats and notifications on my mobile device.
So for me, the bottom line regarding social media is: make good use of it but don’t allow it to control your life. – Glenn Shepherd. from EMoneyAvenue.
Tips from social media users on how to avoid social media burnout via @Mitch_M @PibblesNMe @AnjaSkrba @enstinemuki @donpurdum @kevinjduncan @glennshep #socialmediaburnout Click To Tweet

Have you suffered from this type of burnout?

Were you able to overcome social media burnout or do YOU still suffer from it at times?

I’d love to know more in the comments below on how you deal with social media burnout.

I too have suffered from this after being on for over a decade. Now, I take time away from my smartphone and lower notification sounds in the evening to avoid the social media burnout I’ve suffered in the past.

Today I can understand why many social media managers do not do social media for themselves or their company as they are overwhelmed.

Having the right tool, like Agorapulse, has really helped me overcome it!  This tool has saved me lots of time and made managing social media much easier. Try it out today for free!

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