How Tweens Can Point Us To The Future of Social Media

The Future of Social Media

future of social media

Do you ever wonder where social media will be in a few months, a year and beyond? There have been many posts written about the death of Facebook and the rise of Instagram. But what else are tweens using today and how will it trend the future of social media for tomorrow? Will they continue to use social or will they move on to SnapChat and other type of social media sites that are more private where mom and dad will not see them? Ever since moms, dads and even grandparents joined Facebook the younger set especially teenagers left Facebook.  Fortunately for Facebook’s financials they own Instagram. Now that was a smart buy! Snapchat did not accept Facebook’s $3 billion dollar offer that was rumored back in December of 2013. It is estimated that 26 million users have flocked to SnapChat.

How Tweens Love To Communicate

Tweens and teenagers alike love to communicate via messaging. Ever try to call one today on a cell phone? Even 5-7 years ago my sons did not answer their phones. But send a text or a Facebook message and they were much more likely to respond that way. Today’s younger tweens probably don’t even know how to dial a telephone or answer one. But they can text away, snap photos and share selfies instantly. This will surely impact the future of social media in the coming years. Marketers and parents will have to learn to adapt as well.

What Other Social Media WebSites Are Popping Up?

  • Mobi
  • Shots of Me
  • My Space Renewed
  • SGrouples
  • NextDoor
  • SoLoMo

Be on the lookout for these other and newer social media networks popping up in the coming months and years. It will sure be interesting to see how sites like Facebook will change as these new social media sites come online and users try out the latest thing online.

If you missed my Facebook post the other day, you can see why I’ve been wondering about the future generation a little more.

 

Check out the trends of kids using Social Media Today to see how the future of social media may play out in the coming years:

How Are Tweens Using Social Media?

by NowSourcing.
Explore more infographics like this one on the web’s largest information design community – Visually.

 

 

Where do you see the future of social media going in the coming years? Are tweens going to point the way?

Top Image courtesy of stockimages / FreeDigitalPhotos.net

Lisa loves helping others to thrive online through Social Media, Blogging, and SEO. What good is knowledge if you cannot share it with others? She has 30+ years of experience in marketing/advertising with 9 years of experience in content marketing, social media, blogging, and SEO. Check out her latest eBook "How to Tweet and Thrive on Twitter" now on Amazon.

  • Actually social medias are emerging at a peak rate. people have started to live almost their 80% of lives over here. May it be any business or may it be a school boy/girl, everyone needs to atleast log once.

    Thanks for this beautiful infographic.

    • Thank you Charmie and welcome to Inspire to Thrive. Wow, 80% is a lot of our lives there. You are welcome for the infographic, I thought it would be an eye opener. Have a wonderful day.

  • I agree, my niece, who is now 14 told me she doesn’t even go on Facebook anymore but she’s on Instagram and so are her friends as they look for <3s of their latest share of themselves, their hair, makeup, clothing, sneaker obsessions and quotes! It is definitely shifting. I'm sure Facebook's ever shifting algorithm of what gets seen and what doesn't has a huge impact on their transition.

    • Hi Arelis, Interesting isn’t it? They started with Facebook and have moved on. They always do and have kept us on our toes. I’m sure we did the same for our parents too. Thanks for coming by and have a wonderful weekend ahead Arelis.

  • Hi Lisa,

    You make a very good point. Facebook is becoming less popular with teens, and evidence is showing that at the same time it may not be as effective for bloggers to reach their audience.

    Keeping an eye on what teens are doing sounds smart.

    P.S. I’ll be pinning that infographic

    • Hi Amiti, welcome to Inspire to Thrive! Yes between the audience changing and algorithm changes on Facebook your points are both true. Thanks for pinning and I hope to see you back here again, have yourself a great rest of the week!

  • Hi Lisa,

    Tweens is the new target market for marketeers and they are highly engaged on internet. So naturally we are going to see a lot of new websites targetted to them. Facebook is now more for uncles and aunts and thus it is a no surprise that tweens do not want to be there :D.
    Social media sites will now have to be on their toes because new sites are coming up. I hope they respect privacy unlike current social media sites :).

    • Hi Ashvini, yes and even grandparents and those older have invaded Facebook. Interesting take on the privacy issue too. I’m glad you came by Ashvini, a question came out last week on a Facebook group, someone was asking about ShareJuice and if there was a free version or not (or trial) I could not remember. I hope you have a good day and a healthy one!

  • Hi Lisa,

    I think it’s a bit sad that teens are not answering the phone anymore but want to communicate only through no-human contact kind of waya, but you’re right, this could really dictate the future of social media. Good point!

    • Hi Sylviane. Yes in a way I understand what you are saying and then on the other hand, it’s hard sometimes to talk on phone if you are out and about or in a place with loud noises so texting is the next best thing. It can be done at anytime. It is weird to think what we did before all these cell phones and smartphones Thank you for coming by and have a great day Sylviane. BTW – I really love your new photo!

  • Hi Lisa,

    These Tweenie-Boppers DO know what doing on. Even though they chew gum real loud, and wear clothes tighter than a SuperBowl running back— They’re on to something!

    (…but if one of them tells me that MySpace is the coolest thing since Miley Cyrus, I think I might… toss my cookies right then and there.) 🙄

    Great post!

    Robb

    • Hi Rob, loved your verbage “tweenie-boppers” 🙂 LOL. They sure do catch on so fast. Not a fan of MySpace? I haven’t logged in their in about 7 years, not sure I would know what my user name or password is anymore. I had signed up to keep on top of my kids at that time. Then they moved to Facebook. Thanks for coming by and sharing this post too Robb. Welcome to Inspire to Thrive, hope to see you again in the future.

  • Hi Lisa,

    My goodness, I guess it’s time for me to get in touch with my nieces and nephews. I’ve heard them tease me about some of the above stuff you listed that I have no clue what the heck they are taking about.

    Love that infographic. Goes to show how quickly kids are communicating. I’m sure glad my kids are grown! I would drive me nuts if they were hooked up to their phones and computers so much.

    I’m just learning how to text with the kids in my family. I ask them if they can call me but they always say there’s no time. Go figure??? However, at least I can keep in touch with them and their “sefies” because they are scattered throughout the U.S.

    Thanks for the heads up on this!

    -Donna

    • Hi Donna. LOL, oh yes, good idea to get in touch with them. My sons in their 20’s only communicate via text and my oldest via Facebook messages. He does use SnapChat and I’ve dabbled with it. Texting is so convenient and quiet. It can be done from anywhere where a phone call you have to be in quiet place 🙂 Thanks for coming by Donna and enjoy the rest of your week there.

  • I am not sure whether I should be happy or sad about younger folks using social media (it’s okay to use it…but dependence on it…you know, checking smartphones every now and then – are not all ‘good’ habits).

    It’s not good to be addicted to these things (look who is talking..then again, I am trying to run a business/blog here. I think my usage is justifiable :P)

    Then there is the issue of privacy and danger (Why don’t we have a class dedicated to teaching kids about internet safety? We shouldn’t limit it to a small poster or club…especially in an increasingly tech dependent world). You know one of the things I still try to answer is monitoring.

    Sure, kids should have their privacy…but parents also need to make sure kids are not going into bad websites, right? I mean, they don’t have to go in there….unknowingly clicking on ads on other websites is enough. Of course, there are softwares that allow parents to block certain websites – which can be useful….but all those measure they ‘motivate’ the kids to check the website out – you know, being rebellious.

    Thank you for sharing this, Lisa 🙂 Appreciate it! Hope you are enjoying your weekend!

    • Hi Jeevan, everything in moderation right? There is good with the bad. I know they have classes for parents – I attended them years ago for my son – then it was the MySpace and Facebook had just come out. There was an issue once of kids making fake Facebook accounts of their friends, I believe that is what prompted the class for parents and how I started on Facebook myself back then. I remember those parental settings on the browsers too back then. You just took me back some years Jeevan. Thanks for the input and trip down memory lane. Enjoy the rest of your weekend there!

  • Interesting Lisa. My 15yo was only saying recently that she doesn’t go on Facebook as much, and is preferring Twitter. I think part of it is that us “oldies” are on there, but also there’s unwanted friends.

    Teens get so obsessed with how many friends they have (to look popular) that they end up with “friends” that they don’t really like – or worse still wierdos they don’t know, making sarcastic comments at their pictures. With Twitter, she says, she reserves for only her best friends.

    So maybe part of moving to a new social media is to make a “clean sweep”.

    • Hi Jon, oh yes I can see that about the unwanted friends. That must be an added stress in their life that we didn’t have back in our school days. I prefer Twitter myself as well. I do the opposite – reserve Facebook for my closer friends 🙂 Thanks for your input on this one Jon and welcome to Inspire To Thrive. Enjoy the rest of your weekend.

  • Very amazing facts of tweens and I guess every teens are using social media. I’ve seen teen using facebook whole day and night so we can they might be addicted to it.

    Cheers!

    • Hi Vicky, I thought so too. I’m sure many have and others have gotten tired of it and moved on. Epsecially with then parents and grandparents have invaded it and their space there. Thanks for coming by and enjoy your weekend!

  • Hello Lisa,
    It’s my first time visit at your blog. I really enjoyed your post. I just wanted to say that kids should not try social media. because it’s a one type of addiction and it would be harmful for the future career for kids.

    • Hi Mike, welcome to Inspire to Thrive! It could become an addicition but it could also help them on their jobs as most companies realize they must have a social presence and they need their employees to be advocates for them there. Always 2 ways of looking at things, right? And there is always bad with the good or good with the bad 🙂 Thanks for coming by and for your input, have a wonderful weekend Mike.

    • Mike, just as I have opined elsewhere on this post (and my host has concurred), social media is a double edged sword…it can cut both the wielder and the person it is wielded at.

      I believe, the best thing to do in such instances is simply to make sure that the kids strike a healthy balance and that their academics and preparation for life after school school is given premium attention.

      Always,
      Terungwa

  • The only kid I have is a furry feline who is more interested in treats than social media, although I probably enjoy posting too many pics of him. 🙂 My nephews and niece are glued to their phones. Texting and playing games, mostly. I know the boys occasionally post to their facebook accounts, but I’m not sure if they are on other social media sites. They probably want to hangout with their friends there, rather than me! I haven’t even heard of some of the newer social media sites, minus Snapchat. Some days I feel old!

    • Hi Tanya, some furry friends have their Twitter accounts and even Facebook ones like Mark Zuckerberg’s dog. Oh yes, all these new sites can make anyone feel old today Tanya, not just you. I haven’t gotten into the games yet. Not enough time 🙂 Thanks for coming by and enjoy your weekend!

  • Hi Lisa,

    Social Media on the move 🙂 Interesting facts in the infographic too.

    Lately I’ve read how Facebook invading rest of the World while US users busy switching to other social platforms. More than social networks, I think the mobile generation is growing faster Lisa. Eventhough my little brother has a smartphone, the app I see him always using is Facebook 😉 Never seen him using Google Search, Wikipedia or such.

    If you just explore the Android or Apple app store, you can find zillions of social platforms and messenger services we didn’t even heard about. Even they have thousands of active users too and millions of downloads 😉

    Actually, I think teens are addicted to chatting services more than ever Lisa. Well, up here. Lately a cousin wants me to help recover his account on a specific service which I’ve never heard of and I was really surprised to see how many users stuck in ’em. He said most are students and even their older accounts can be sold for real money too. Usually he spend about 8 – 10 hours in chat rooms and told me Facebook is just to show off family and friend stuff. AND here we among the common using Facebook, Twitter and Google+ 😀 lol…

    When I think about parents, there’s only 5 I know have Facebook accounts. Things are totally different over there, eh? 🙂 As some parents trying to spy on their teens, they are getting even more smarter. I even read that if teens friended with parents or elders in their family on Facebook, they might consider having another account too.

    Some colleges and universities have their own social networks where no one can join 😉 Well, Facebook born that way.

    Anyway, I don’t like being the part of this trend Lisa 🙂 Too many can vulnerable us. But gotta deal with it. More time needed to be invested on parent-child relationship in future I guess.

    You have a wonderful weekend ahead dear 🙂

    Cheers…

    • Hi Mayura, I think many young people have left Facebook as their grandparents invaded the platform. But you are right, they can set up a seperate account or hide from them. My youngest son still will NOT connect me with on social but maybe because he still lives with me. My mom does check her Facebook still everyone now and then on a good day via her tablet. My dad got rid of his account, he didn’t like some of the “arguements” there with family members at one time. It just makes it so easy to share photos with family these days. I wonder how many of those apps they really are Mayura? Unbelieveable. I don’t mind the trend – I just always think “whatever I post – anyone can see at anytime”. It will be interesting to see how my grandchild to be will be growing up with this stuff from the get go. Have a wonderful weekend there Mayura and thanks for sharing with us from your side of the world 🙂

  • Ok, I guess my boys aren’t the norm, especially my tween! He’s saving his money for Legos! Perhaps that will change, but so far neither of my kids seem to be “hooked” on social media. My teen checks into his FB and SnapChat accounts, but just to see what others are posting, and my tween doesn’t yet have any social media accounts. And as a parent, I’m glad they aren’t “into” the whole social media scene. But the phone … that’s another story. It’s the classic in this house … the phone will ring, and they won’t move to get it. But if a text pops up, boom! They are all over it. lol
    Happy Friday!

    • Hi Carol, – some boys do mature later and some boys are not fans of social media, more so for the girls 🙂 LOL about the phone, same here – for years it has been that way. I have to text them to communicate unless I bump them in the hallway 🙂 I barely answer my own home phone – it usually is telemarketers, everyone else calls or texts me on the cell now. If it was not the for cable companies “bundle” the home phone would be history. Amazing how much has changed in our lifetimes. Thanks Carol for sharing and have a great weekend.

  • Right now my girls are 8 and 10 and they don’t have cell phones yet. But they are tech savvy, even though they are too young for personal social media accounts, but I know that day will be here soon. And it will be interesting when that day comes to see what is “the” social media must-have. It is always changing and it’s so hard to stay on top of it.

    • Hi Shannon, are they begging for a cell phone yet? That’s how I started on social media Shannon, when my sons were on MySpace in middle school and Facebook during high school. I had to learn fast so keep up with them 🙂 You are right how quickly it changes as well. Thanks for coming by and have a great weekend!

    • Hi Ebenezer, you are welcome. I loved it too. I wonder how Instagram will evolve without links from it. It sure is another interesting network and I use it more for fun than business. Have a great weekend there.

  • Hello Lisa,

    Seems like these days every teenage boy/girl are using social media profile specially facebook. I guess the future of social media would have much more improvement.

    Thanks

    • Hi Samir, teens are turning away from Facebook of late, they use it just to message each other from what I’ve read and heard many talking about lately. They are moving to Instagram and SnapChat – I just signed up for it and hope to learn what the “attraction” factor is for it 🙂 Thanks for coming by and have a great weekend Samir!

    • Samir,

      Yes! much more improvements, with a correspondingly high number of disadvantages that may make the initial ‘benefits’ lose their significance completely!

      The grand wisdom would be knowing exactly where we are going to land and actually appreciating that place and moving ahead in a very conscious manner!

      Always,
      Terungwa

  • Hello Lisa,

    The future is upon us now even as I type. Kids are getting more and more addictive to social media which is a dangerous trend. Honestly, I fear for what the future will wind up being like if the negative effect of social media on kids is not curtailed. Imagine a kid writing final exams and using nasty abbreviations such as ‘ur’!

    However, social media has got its own benefits too 😀 The grand wisdom however lies in moderation!

    Always,
    Terungwa

    • Hi Akaahan, I try to focus on the good. Many times people have re-united or were able to help others via social networks. Lost children have been found or money’s raised to great causes. With anything good there is always a few bad apples and we tend to hear more about those than the good. I do wonder about spelling for sure! Especially as many text as their main form of communication. It will be interesting to see where it all goes next. Thanks for coming by and have yourself a great weekend!

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  • Very interesting Lisa. In my opinion, and you know how much that is worth 😆 , I’m scared to see what will become. Heck, kids aren’t even taught handwriting in school now. Everyone is so in touch with texting and social media anymore, except for maybe the over 60ish generation. I’ve seen it in my own marriage and it cost me. We go to dinner, sit down, pull out our phones. Now we don’t do that anymore because that was part of what almost ended my marriage but I just think so many people are consumed with social media, especially Facebook, that they are really missing out on their own lives with their families. Sometimes I miss the good old days. I do fear what is to come and who are future leaders will be. Scary thoughts imo.

    • Hi Bren, oh yes 🙂 I find it nice sometimes to put away the phone too and leave it home once in a while or at least out of my touch. I see so many people at restaurants that do that and sometimes I find it annoying – like why go out if you are not going to talk at all? Sometimes too I would rather enjoy a moment than taking a pic of it. (And you know I love taking pics). It will be interesting to see how the next generations will communicate. Have a great Friday and a weekend ahead Bren!

  • Hey Lisa,

    You know I blog and have an online business so I understand how these things can affect us in the years to come as far as promoting what we have to offer.

    But, I’m still of the old school too where I would much rather have a conversation either in person or on the phone. My nieces and nephews are all about texting and have for awhile. My brother finally told me a few years ago that if I didn’t learn to text I may never talk to them. The good thing though is that they all know I prefer to talk so they do make that exception and they do still pick up the phone for me and my Mom. See, they still love their aunt! 😉

    There are times like my nephew working out of the country most months and email is all he has or my nieces who are working and want to send a quick message during their breaks. They don’t have the time for long conversations so for times like that I don’t mind. A quick here and there is fine, a conversation not so much.

    Most of these sites you mentioned I’ve never even heard of besides MySpace of course but being online for almost seven years now I’m the one that found these and the kids didn’t introduce them to me.

    I know I need to move with the trend so we’ll just have to see where life takes me I guess. I totally get what you’re saying though and it’s time for us all to start thinking about where the future is definitely headed.

    Hope you’re hanging in there Lisa, I know you’ve had a lot thrown at you lately. You remain in my prayers girl.

    ~Adrienne

    • Hi Adrienne, I do know you are of the old school. But you did get a smartphone last year 🙂 It is so true about texting – same with my boys and nieces. Mine have to use the phone too to talk to their grandparents and thankfully do on occasion as well. At my day job I now have customers that text me if they can’t reach me asap via phone. This is the first year I’ve experienced that on the job more regularly. Thanks for your prayers Adrienne – my dad caught a cold so I’ve been praying it doesn’t spread to mom. Every day brings a new challenge. I hope you have a great weekend!

  • Hi Lisa,
    I first signed up for Facebook when I became familiar with social media. Before that I was on Orkut. But Facebook killed Orkut and Twitter did the same to Facebook.
    As for now I use more of Twitter, YouTube and Google+. Though I had no privacy issues on Facebook since you can control who sees what on Facebook completely.
    Anyway nice infographic Lisa. Thanks for sharing this with us.
    Regards,
    Vineet

    • Hi Vineet, Interesting, I never used Orkut. I had used MySpace to check up on my sons activity there. I would not know how to log in today 🙂 I’m using more Google+ and would like to get going on video – I just painted new office room so hopefully in the coming weeks I’ll get started. You are welcome and thanks for your input on this one – have a great weekend ahead Vineet.

  • Oh how things are changing. But that is no surprise really!
    Funny how facebook is buying it’s way out of their own stupidity. A dying platform with ample opportunity – all wasted.
    Who knows what the next big thing or things will be. But one thing is for sure. Pinterest is a big up and comer for us marketers. And I can’t believe the number of people ignoring it.

    thanks for bringing the tween trends to our attention. That is the next wave. Once they start earning! boom
    ashley

    • Hi Ashley, True. Yes, I wonder how long Facebook will continue their run. They must make changes and adopt along the way. It may the home for seniors online 🙂 I love Pinterest and have been using it more this year along with Google+. I recently signed up for SnapChat to check that one out. It will be interesting to see how it all plays out Ashley. Have a great day there!

  • I have no idea what teens are into these days. My teenage years were before the internet existed so it’s a whole different world for me trying to keep up with what’s in and what’s out.

    My nephew and niece talk about sites and services and usually I have no idea what they are talking about.

    I do think about the future often and what it will bring in the coming years and for new generations. To me it’s exciting to some extent, but kind of scary too.

    • Hi Ray, LOL, I had to learn as my sons were teenagers when MySpace was big and then they mirgrated over to Facebook. Yes, it can be scary and exciting at the same time. I often wonder how it will affect them growing up with it – and cell phones in their hands. Thanks for coming by Ray and have a great day!

  • Hi Lisa,

    Interesting infographic and those stats are right on because my teens are always on social media. The latest one for them is snapchat.

    They’re always telling me about some new social network but these teens have the attention span of a fly because there’s something new every time.

    I like to wait and see how social networks do before jumping on. Besides, the four or five networks I’m on now keeps me busy :).

    Happy Wednesday Lisa! Congratulations again on becoming a grandma! You’re going to love it!

    See ya in the socialverse girlfriend!

    • Hi Corina, I thought so too. I have signed up for snapchat but have to get in the hang of using it. Hoping to do a post in the near future on that one. LOL – true about their attention span. I wonder if ours has been shortened as well Corina? Yes, we can only handle so many networks and do them well. Thanks for that Corina, what a surprise 🙂 I have to start crocheting soon. Have a great Thursday and see you back in the socialverse 🙂

      • LOL, I think you’re right about our own attention span..after all they have to get it from somewhere right? LOL.

        My kids love Snapchat and after I read your post, I’ll probably jump on it ;).

        On my part, I can’t handle all those social networks and I so admire those folks who are literally all over the place. I wish they’d share how they do it :).

        I can’t crochet to save my life but all my attention goes to the children’s clothes and toy department when I’m at the store and soon I’ll have to buy 2 of everything :).

        Hope you’re having a great weekend!

        • Hi Corina, Yes, I’m now on Snapchat and still don’t quite “get it” – what value does it bring us? My niece came in from NC to visit my mom and stayed with me last night. She at 31 uses it but not too often. She has a couple friends that use it a lot. I was thinking about that yesterday when I was running errands and saw a children’s clothing store. Thinking – I should hit the sales on baby stuff between now and then 🙂 Still seems odd to me Corina. Have a great Sunday!

  • Lisa, my problem with the whole migration to social media by teens and tweets is the issue of communication via talking.

    Will it now become a problem where husband and wives would only communicate via text, I wonder wat a world it would be.

    God help this generation.

    • Hi Peter, please don’t take this the wrong way – but I laughed when I first read your comment thinking maybe texting will help many relationships. It is a great way to communicate during the day or evening when phone calls may be hard to make. Of course nothing can beat the face the face communication between any 2 people. I’d love to see some research on this topic, how texting and social media have changed relationships and our brains. I know there has been some research on this very topic. It may be different too as you mentioned since they are growing up with this technology and way of communicating. Thanks for your input on this Peter and have a wonderful day.

  • Not surprised at all at the fact that most teens are using social media the most on the Internet.

    I see Instagram as the fastest growing social media in use by teens and maybe YouTube.

    I’m a young guy and I use Instagram and YouTube all of the time.

    Don’t forget about Google+!

    Just my thoughts.

    – Sam

    • Hi Samuel – yes, it’s not a big surprise after all. I love Instagram – been using it more for fun but am looking to use it for blog as well. Google+ – not sure teens are there but bloggers sure are and other tech type individuals. I’ve been using it more this year myself, love it! Thanks for coming by Smanuel and for your input. Have a wonderful day!

    • Sam, that’s cool. I sincerely hope it doesn’t get into the way of your academics and general life.

      BTW, Facebook was not mentioned by you…could it be because of the reasons Lisa gave?

      Always,
      Terungwa

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