Can You Start An Online Business Only Knowing Text And Email?

Text and Email Is All I Knew!

Guest Post By Susan from Euro Beads Boutique

text and email

Thank you, Lisa, for inviting me to do a guest blog and get beyond text and email. Without your expertise and “can do” attitude I probably would have quit the whole idea of my on-line boutique long before it even launched. It’s not so easy turning a hobby into a business. It’s even more difficult to be an entrepreneur in this age of ever-changing information technology. I discovered that a significant start-up “cost” was learning my way around the virtual world which has a lingo and logic all its own. The extent of my technical knowledge was limited to text and mail – Texting on a cell phone and maintaining an email account. I had no clue what surfing the net meant!

Flash Forward to 2012 – Beyond the Text and Email

Building my European glass bead and charms collection has been quite enjoyable. I love photographing and cataloging new charms. It was my digital camera that opened up the world of photography to me. From the start my inventory system was based on digital pictures and easily organized. Thus, I naively assumed that the most difficult part of maintaining my website would be coming up with names for each charm. Surely the computer would save me time! But, alas, though technology has made our lives easier in some very important ways, staying “connected” comes at a cost. I had to move beyond the text and email stage.

euro beads

Faster ways of searching, connecting, branding and engaging with potential customers require merchants to devote many hours per day responding to the virtual world of computer marketing. Our performance is constantly measured by ever-changing metrics and algorithyms. We are advised that to be “successful” we must be active on the networking sites. Here’s the short list: Facebook, Fan Page, Twitter, Linked-in, Google+, Interest, Blogging.

In our digital virtual reality we’re to be available in all dimensions, 24/7. Here’s the clincher, even if you are familiar with all the social, marketing and business networks, a week later your knowledge will be outdated! One upgrade or enhancement can cause a major domino effect. It’s hard to be competent and up to date with all applications. The best I’ve managed is to stay actively engaged on my Facebook Fan Page and work diligently on my website. Yes, I feel guilty that I’ve barely sent out any tweets lately or logged into my Linked-in account. I’ve accepted that it will always be a juggling act. Not  as simple as text and email have been.

At night I turn my laptop off. When I wake up the next day I fully expect that the virtual world has changed once again. This used to set me off in a panic. Now I treat it as a given and rely on “Inspire to Thrive” to point me in the right direction!

euro beads
See Susan’s Euro Bead Boutique today for great holiday gifts!

Did You Start Your Website or Blog With Little Online Knowledge?

34 comments On Can You Start An Online Business Only Knowing Text And Email?

  • Hey Lisa, I am going to be fan of yours, 😛 although I had no idea about online business couple of years earlier when I started my freelancing and blogging. I kinda impressed to know your informative tips and extensive ideas. I would like to say thanks for great sounds sharing with us. 😥 Keep up the good work, Cool Dude! 😎
    Davis recently posted..Officially Licensed ProductsMy Profile

  • Hi Cindy,
    Thank you, Cindy. My blog is self-hosted on WP. I like it. When I get technologically challenged, Lisa always comes to my aid with just the right solution:) Good luck with your blog!
    Susan Condon recently posted..The Color of the Month is Teal!My Profile

  • Great post I need to go self hosted, life has made my blog change, I blogged without a niche, just started a business and need a self hosted ? Did you have some one set up you page? any help would be happily appreciated. I want to thanks Lisa for your blog and finding this one 😉

  • Thanks for sharing your understandable knowledge, you are absolutely right, It’s not so simple switching a activity into a business. It’s even more challenging to be an business owner in this age of ever-changing technological innovation.
    Emma recently posted..Christmas Traveling: Best Places That Singapore Offers!My Profile

  • Excellent and very important post. Below are the key Business Email Etiquette issues that need to be considered with every commercial e-mail sent. These are the issues business owners, their employees and Netrepreneurs need to be aware of in their day-to-day online communications to ensure the best possible results.
    Thanks for share it.
    Santosh recently posted..Most Loved Destinations Around The World During ChristmasMy Profile

  • Thank you so much for this. This is really a great idea to start online business with your own website and blog as well. I check out your beads it is really beautiful and I appreciate it very much.
    Maris King recently posted..Some Safety Tips for Home RenovatorsMy Profile

  • Hi Susan
    I am the first one, but still the design of the email don’t matter to me, until the quality of content is good, where u win!
    Clarkmartin recently posted..CEE LO Sexual Assault Accuser Had Long History with SingerMy Profile

    • Hi ClarkMartin~
      Interesting website. It sounds like you actively find situations to run through the rumor mill? Our missions seem to be mismatched. You didn’t mention how your business started or how social networking has played a role. That would me more interesting to me than to read about rumors.
      Susan Condon recently posted..The Color of the Month is Teal!My Profile

  • Hi Susan,
    I have a strong IT background and first learned to program using punch cards. (I’m showing my age here. 🙂 ) I also have a strong rooted urge to help people who may be intimidated by the Internet to become self efficient. All most people really need is a little confidence. Nowadays, with powerful software programs like WordPress, you don’t need to be a computer geek to manage your own website and take control of your destiny (so to speak).

    Great post!
    Sherryl Perry recently posted..How to Use SEO to Improve Your Website Ranking in GoogleMy Profile

    • Hi Sherryl,
      Nice to meet you! I’m with you on the age thing as well~ to do a regression analysis we had to punch in a 4 inch stack of punch cards with tons of data and wait a day or two to get the results! We used a VAX. PC’s weren’t invented at the time so we had to use typewriters and snail mail. We’ve come a long way! I understand why social networking is so important to today’s marketing, but the pace of change can be frustrating. I spend 90% of my time doing administration and 10% of my time creating jewelry. I like my WordPress website, but I’m now at a point where I have to “upgrade” to the newest version. Apparently this will require my entire site to be tweaked. It’s not something I can do by myself. I want to be self-sufficient, but the ever-changing metrics and upgrades require knowledge that I don’t have. Lisa is curious and loves to discover and try out the new apps. I’m so glad she’s in my corner!
      Susan Condon recently posted..The Color of the Month is Teal!My Profile

  • Hi Susan,

    Don’t we all dear? 😉 I started to explore online from last year when I got the internet connection at home and had no idea ever about blogging. I usually do try stuff and stick into one mostly. Never knew what is Twitter, LinkedIn though I heard of Facebook and MySpace from my friends. Actually Lisa introduced me to Twitter 😉

    Oh blimey… Now we living with the dynamic Internet World and everything keep changing 😉 The only thing unchanging is CHANGING here 😉

    Nice to see ya here on Lisa’s place and wish you all the best with your business dear 🙂

    Have a SUPER DUPER Weekend, Susan & Lisa 🙂

    Mayura recently posted..Why Link or URL Preview Not Working on Facebook?My Profile

    • So nice to meet you, Myura! Lisa has the nicest network of blogging friends! I read your post about URL preview working or not working on FB. I’m blown away. I can’t believe you only walked into this journey a year ago and now your are professionally blogging. Your blog was rich with information. Did you take a course or just jumped in and learned on your own? Either way, you knowledge is incredible!

      I remember when Lisa start her blog. I love that she is so curious and can translate techie lingo it into everyday practical advice. I look forward to reading more of your blogs!
      Susan Condon recently posted..The Color of the Month is Teal!My Profile

      • I’ll second that Susan ~ “Lisa has the nicest network of blogging friends”… 😉 She’s the first blogging friend I’ve met.

        Oops… You have been there? 😉 Cool…

        I just jump into blogging dear. Had no idea, but learnt stuff as I move on. We all can do that, right? 🙂 I love techy stuff and troubleshooting. So, my blog goes with it 😉

        I think blogging doesn’t need to be taught if we know how to interact well with others 🙂 And much helpful we are hang out with right people. My friends always been a blessing for my journey too.

        Thank you for all your kind words dear 🙂 Looking forward to get to know more… See ya 😉

        Mayura recently posted..Why Link or URL Preview Not Working on Facebook?My Profile

  • Hey Susan, I completely agree with your point here in this article. Being active on social media and increase engagement isn’t as simple as text and email. The knowledge always gets outdated after sometime when an upgraded causes.

    Nice post Susan and nice to see you here at Inspire To Thrive.
    Ehsan Ullah recently posted..The Ultimate Bluehost Review For WordPress BloggersMy Profile

  • Hi Susan
    Thank you! Pleased you love that! Ill absolutely agree with the fact your current matter

  • It was my pleasure, Lisa. Thank you for helping me move out of my comfort zone! I enjoyed meeting the women who left comments. They all have awesome blogs!
    Susan Condon recently posted..The Color of the Month is Teal!My Profile

    • Yes they really do Susan, glad you got to meet some of my friends I’ve met along the way. Something I did not expect when I first started blogging – to have some wonderful friends online. I’ve met one so far in person. Hope to meet more in the future. Thanks Again!

  • Susan, Thank you so much for doing a guest post here and sharing your experiences with your website. It sure is not as easy as it would seem. I know I was very overwhelmed in the beginning setting the sites up and learning Twitter and Facebook. Once a few things caught on that was all I needed to explore more and learn something new everyday. Glad I was able to keep you going and hope you will continue to enjoy doing your beads. If we didn’t like what we do we could not continue doing it.

  • Adrienne, nice to meet you! Thank you so much for your encouragement! It’s true, the younger generation is completely comfortable with computers and applications. As my daughter once said to me, “Mom, we’re young. We’re supposed to have cutting edge technology!” (And guess who gets to pay for it?) Ah to be young again. It’s embarrassing when the kids know more than I do, but I’m willing to keep plugging along, knowing that at some point I will be more comfortable with it all.

    Adrienne, I enjoyed reading your blog! I admire that you are brave enough to be doing Beta testing!! I suspect CommentLuv is another application I should learn! All in due time, that’s my mantra for now.
    Susan Condon recently posted..The Color of the Month is Teal!My Profile

  • Hi Susan,

    Boy, you are not alone. I think the younger generation tend to take to the computer so much easier since they grew up with one practically but for those of us that are older, it’s been an ever changing learning experience.

    I applaud you for hanging in there and creating your bead business. You are right, it’s people like Lisa that can continue to fill us in on the latest and greatness new things so we don’t have to try and figure all this out on our own.

    Here’s to all your success.

    Adrienne recently posted..UPDATE: ReplyMe Plugin Issue ResolvedMy Profile

  • Corina,
    I’m so glad you can relate! I’m impressed that you’ve only been doing this for 6 mos! Your site is awesome and I love the concept. There’s definitely a market for work-at-home jobs! So glad to meet you! I think Lisa would be amazed at how many people she’s already helped! Good karma, don’t you think?
    Susan Condon recently posted..The Color of the Month is Teal!My Profile

  • Hi Susan,

    I can totally relate to your post! I started my website and blogging about 6 months ago with no experience whatsoever, which is why I’ve also latched on to Lisa and her blog. There’s so much to learn and I love how she puts it together to make it easy to understand! I also take my laptop to bed because I feel there’s something I”m going to miss.

    I haven’t hit my panic button lately, although this week has certainly tested my growth! I realized the beauty of what I’m doing is that I”m helping others plus I’m my own boss and it’s okay to sleep 😀 and people like LIsa will be there to “Inspire To Thrive”! Have a great day!

  • You really nailed it!

    At night I turn my laptop off. When I wake up the next day I fully expect that the virtual world has changed once again.

    It’s overwhelming. I can’t tell you how many hours I’ve wasted on the Internet looking up stuff I know nothing about. That’s why I always need an Inspire to Thrive fix.
    Lauren recently posted..The Onion Book of Known Knowledge [Hardcover] – You Can Kill Flies with It!My Profile

  • Great to meet your Susan! I’ve been checking out your “beads” on your website, and I have to say, beautiful work! I don’t have an online business but when I started blogging a couple years back, I had no idea what I was doing or getting into. It takes good people like Lisa who can show you the ropes and get you going in the right direction! Good luck with your business!
    Brenda recently posted..I’ve Been Everywhere ManMy Profile

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