Digital content for your business and website demands more today than ever before. Taking your content higher means starting with the relevant core material. Next comes sculpting information, even the mundane, into a viable and vivacious piece of work. A piece of work worth consuming, sharing, and if you’re lucky, (or skilled, perhaps) even getting …
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Marketing Operations – What Exactly IS Marketing? Marketing operations have existed for a long time. Believe it or not, some form of marketing has been around since the beginning of time. Today’s textbook definition is defined as: Marketing, an activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value …
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What’s in a Perfect Project Plan You Need? Consider this four-letter word plan. It can be a verb. Or, it can be a noun. You use it in both forms, many times each day. You may plan on going out this evening, but what is the game plan? And, is it the perfect project plan …
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Facebook Page Template Changes – How-To Guide You may have received the email from Facebook several years ago. It was sent out to all Facebook business page owners letting you know that your Facebook Page Template would be changing once again. So, Facebook gives you a choice. You can change it now or wait until …
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I was inspired one day back in 2013 by Matt Cutts of Google. It wasn’t about SEO either. It was about LIFE and our TIME. So, I decided to take his advice but in a different way. I was not overwhelmed by emails but by social media. Have you ever felt overwhelmed by social media? You …
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10 Elements of a Successful Content Marketing Engine What is a Content Marketing Engine? It is the processes, tools, and people that deliver consistent, targeted, high-quality content in a variety of media formats. Content marketing for search engines helps your content be found when people are searching online for answers. A content engine can include …
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Social media marketing slip-ups can happen. But you can avoid them by keeping the following tips in mind. Social media marketing stays at the core of online marketing services. In fact, social media users have grown to 4.9 billion at the end of March 2023. That is 1 in 3 people worldwide are on social …
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What is Boomerang Content? Emphasizing the impact and benefits you gain by re-purposing content to find new audiences and drive traffic to your website was the topic of my last boom boom Content Boomerang post. But, let’s face it, there’s a lot more to creating that kind of exposure and realizing results for your digital …
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