4 Simple SEO Tips for Bloggers

Simple SEO Tips

Ok, so you have setup your blog, networked with other bloggers, become active across multiple social media platforms, and written a plethora of high quality articles.  But you’re still not ranking well in search engines and the web traffic gods just aren’t smiling on your blog they way you thought they would.

Well you are in luck!  In this article, I would like to share with you 4 simple SEO tips for getting your search rankings elevated, bringing more traffic juice to your already awesome blog.

Simple SEO tips


Create High Quality Content

I know what you’re thinking – I already have great content!  I know, I know – but it can’t be overstated.  The first and foremost way to get better search ranking results and drive more traffic to your magnificent blog is to put forth your best effort when writing your posts and articles.  No matter how much you post, if it’s not worth reading, you’re just spinning your wheels.  Posting really great content that gives value to your readers will get noticed and shared, increasing social proof.  With each successive link and share, search engines will likely increase their opinions of your content.  This in turn, will result in the search engines ranking your content higher, thus generating more and more traffic.  Plus, creating high quality content will bring referral traffic as well, along with search engine traffic.

Create Internal Links

Another important way to optimize your site for search engines is to create internal links on each post.  By creating links to other relevant posts on your site, you are essentially helping the search engines stay on your site longer and keep crawling through your various related posts.  Creating internal links also helps reduce bounce rate by keeping your readers engaged longer and providing them with links to other compelling content that might be of interest to them. Internal linking keeps your readers happy by giving them more great content and also keeps the search engines happy by giving them more content to index – it’s a win-win situation!

Use an SEO Plugin

yoast plugin

Anybody who knows me even a little bit knows I think WordPress is the best CMS (Content Management System) available today.  And within the WordPress community there are numerous SEO plugins available — both for free and for purchase.  Now, if you know me at all, you also know that I use the WordPress SEO plugin by Yoast on my main blog.  It works wonderfully on my site and my traffic jumped up as soon as I installed it.  Plus, it have some really great features, like the ability for you to set the SEO title, meta description, and URL for each post.  You can also perform an SEO check before you hit the publish button for additional suggestions and reminders.  It really is a robust SEO plugin and the best part is it’s FREE!

Mind Your Permalinks and Slugs

The default URL structure for most blogging platforms, including WordPress, is to use what is commonly referred to as a query string, which looks something like this:


Not very attractive, huh?  Plus, it’s not easy to read – for human readers or for search engine crawlers.  So, if the search engines can’t read your links, they can’t rank your content.  If you haven’t already done so, you need to change your permalinks to something that is easy for both your readers and the search engines to read.  The URL of your post should contain the keywords you want the search engines to rank your post for.  This part of the link is called the “slug.”  If you need help with this, you can read my post on setting up your permalinks and slugs.  Either way, the resulting URL should look more like this:


This new URL, or link, is now readable for both your audience and the search engines, which will now be indexed and shared, resulting in higher rankings and more traffic.

I hope this helps you get your content ranked better in the search engines.  I would love to hear from you in the comments below.  Let me know what you do to get your posts ranked higher in search engine results.  Share your ideas and give this post a share as well!


Seo Dice Image courtesy of Stuart Miles at FreeDigitalPhotos.net

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My name is Tom and I write a personal blog at tomjamieson.com. I focus primarily on blogging, SEO, and social media. I also curate a WordPress niche blog at WPBig.com and officiate weddings through Siesta Weddings. Feel free to connect with me on Google+, Twitter, or Facebook.

70 comments On 4 Simple SEO Tips for Bloggers

  • Use of the seo plugin like all in one pack is really effective for optimizing our blog posts according to our requirements for making it perfect for searchable.
    Avnish Gautam recently posted..Open link profiler to create quality dofollow backlinksMy Profile

  • Hi Tom, and it’s nice to see you here on Lisa’s InspireTothrive blog. 🙂

    This is actually one of the best post have read on how to reduce bounce rate! No joke. 🙂

    Thanks for sharing all of this techniques with us and trust me I have also tried some methods and it has really worked for me just like magic and have just written an ultimate guide about what I did to reduce my bounce rate over 50%


  • Hey tom,
    Nice tips and these are the main four SEO tip which is very important and every blogger should used it. I also used wordpress SEO plugin by yoast and Yes, it is just amazing. For getting high traffic, high quality content is very important and internal linking helps in reducing Bounce traffic. These tips really gonna help all the newbies.
    Sudipto recently posted..Best Android Phone Under 5000My Profile

  • Thanks for sharing this post with us. Optimizing blog post are most important, it helps to increase search engine ranking by which a blog can get good amount of search traffic which is very good for any blog. This is really an informative post and I enjoyed this reading.
    Chetan Gupta recently posted..How To Optimize Images For Seo To Improve Google RankingMy Profile

  • Is the off-page activity still beneficial after the new update 2 .1? Is Social bookmarking, submissions, forum profile links and blog commenting still effective now?

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  • Hi Lisa,
    Earlier when I had no idea about what slugs are and how important they are from SEO point of view, my blog used to have the lengthiest URLs on the internet. 😀 😆 But since last year I have been very careful about them and I eliminate all the non-essential words from the URLs.
    Vineet Saxena
    Vineet Saxena recently posted..5 Reasons Why You Must Use Child Themes For WordPressMy Profile

  • Yes, I agree with all tips that you share above 🙂 These days, people refer called them as onpage seo right? For me, links from outside very important and links from social medias are very good in this area to get more traffic, especially when our blogs are still fresh and new when no one know it 🙂

  • Some useful tips here.

    Don’t forget the age old way of blog commenting though.

    It’s a great way to introduce your site to new readers – and if they like what they see they might start linking to you.

  • Great tips! Installed the Yoast plugin last week and I’m already learning a lot about SEO 🙂
    Racquel N recently posted..Take A Chance This WeekendMy Profile

  • Hi Lisa,
    Its such a treat to read informative articles like this. Right on the money!!!
    Internal linking is a great factor in the SEO. Search engines like Google love “relevant” internal linking. That is why sites like Wikipedia appear in the top results for almost each and every basic searches on Google.
    You just reminded me to have a check at my permalinks!!! 😛 😀
    Thanks a lot!!! Keep in touch.
    Vineet Saxena recently posted..How to Generate Passive Income Using Affiliate MarketingMy Profile

  • Thanks Tom. I never new that about slugs. I thought they had to mirror the title of a post. What an eye opener. I also bookmarked your video on changing permalinks. I honestly don’t know if it’s above my pay scale. I’ll watch it and see if it’s something I can handle.

    Great post!
    Lauren recently posted..30 Days of Photographs IV: A PostMortemMy Profile

  • Simple, easy to follow and really useful. Definitely well worth a read, thanks Tom.
    Chris Mayhew recently posted..5 Common Mistakes Made On Company BlogsMy Profile

  • Hi Lisa,

    Thanks for sharing these SEO tips and I agree with you. I use and love SEO plugin by Yoast. The biggest benefit for me is it does the SEO check before posting. Very neat.

    One thing that was helpful in today’s post though was although I was taught to change the slugs I never really knew why. I always put my keywords in but no one ever told me what good it would do. This is great and I’m always learning. Cool.

    Thanks for sharing these tips.

  • Hi Tom,
    I must say that your 4 tips are awesome, they truly work wonders, i am therefore confident to recommend them for any body striving for SEO.

  • Thanks for posting this, Tom. I have much to learn in blogging and SEO is high on that list! I’ll be working on this soon!

  • Hi Tom

    Just very very simple, but worth to implement in the blog. I am using the Yoast plugin and has applied the same tips that you have mentioned in this article 🙂
    cheers !!!
    Ravi Verma recently posted..A Guide To write SEO Friendly Article in SEO by Yoast PluginMy Profile

  • I love Yoast SEO! In fact, you may have been the one from whom I got a recommendation to use it. Aside from its awesome tools, it got me thinking about how I was writing. That wasn’t something I expected. Did you find that, too?

    Anyway, this is a great post, as usual, Lisa. Sometimes, the most seemingly basic things can escape us. Thank goodness for people like you, who are there to remind and inform us.

    Hope you’re enjoying a fantastic weekend! 🙂

  • Thanks for the SEO tips! I’m always looking to improve that part of my blog, and after reading this, I realize I need to do more with internal links. So much to learn with SEO!
    Carol B recently posted..Playa Nicuesa – An Off The Grid Fab Family Jungle AdventureMy Profile

  • Hi Tom,
    I must say this is a great post, These are sure simple seo tips. It is very important to link your posts internally as it also helps reduce bounce rate. Like they say “content is key” and having quality content is one of the reasons why a visitor would come back, then minding permalinks is also very important for seo, Am glad to see you here at Lisa’s blog.

    Thanks for sharing and have a great week ahead.
    Olili Bob recently posted..How To Add a Do Follow Link in Blogger Comment BoxMy Profile

    • Hello Olili Bob – I’m glad you liked the post 🙂 Internal linking is a key ingredient for sure and seems to be overlooked by a great many bloggers. Content is certainly the motivating factor moving forward as the search engines continue to change the algos. Thanks for the welcome and comment – have a great week as well!
      Tom Jamieson recently posted..Free Images: Understanding Creative Commons LicensesMy Profile

  • Hey Lisa,

    The new SEO is in fact, content and social media. I think big G is changing something in between the algos and let’s see how it goes around then.

    The most important part is ALWAYS focus in building better quality content. The rest will follow.

    Have a great weekend!
    Reginald recently posted..Does A Mailing List Plugin Increases Conversion Rate?My Profile

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  • Well hey there Tom, great to see you here at Lisa’s place. What a fabulous post too, like I’d expect anything less from you.

    You know I always use to freak out about SEO and thought it was all about keywords. Yeah, my little pea brain sometimes doesn’t quite absorb information like it should. Over time though I’ve learned that it was more then just that.

    I’m happy to say that I have everything in place that you mentioned. Now I’m not using that particular SEO plugin but Thesis has it’s own built in so that’s obviously helping me quite a bit. BUT, I’ve been thinking of installing that one again because it does have a few other things in it that would help me get rid of yet another one. Do you happen to have a post on how to set it up? I tried installing it once before and to be honest with you, it was a little over my head on setting everything up correctly.

    This one is definitely a keeper Tom, great job in sharing this information. Especially with the way Google continues to make their updates. I think if they follow these key points they should be okay. Relax and stop freaking out. Everything will fall into place as it should.

    Hope you both have a wonderful weekend and thanks again.

    Adrienne recently posted..Google Really Can Be CoolMy Profile

    • Thanks Adrienne for coming by and I will find the set-up guide I used and really needed for Yoast. Here it is…by Yoast. It’s not the easiest plugin to setup but once done I really love it. I hope you enjoy the rest of the weekend Adrienne.
      Lisa recently posted..4 Simple SEO Tips for BloggersMy Profile

    • Hello Adrienne – thank you for the warm welcome here and for your very kind words. It means a lot. 🙂 Glad to hear you have these tips in place and they will be very important for the SERPs moving forward. Plus I see that Lisa has pointed you toward the guide that Yoast developed himself. If you have any questions, feel free to let me know. Thanks again and have a great week!
      Tom Jamieson recently posted..Free Images: Understanding Creative Commons LicensesMy Profile

  • Nice Post Tom !
    This tips that you’ve shared through this post are very important w.r.to blogging . Choosing the right permalink structure with right keywords in it can be easily done with a right SEO plugin . Internal links play an important role .. We must ensure that max internal links on a page should not exceed more than 100 . Thanks for sharing the information mate .

    Pramod recently posted..Micromax Bolt A58 Price and Full DetailsMy Profile

    • Hi Pramod – you are too kind! Permalink structure is very important for all bloggers, especially as it relates to choosing keywords. And a good SEO plugin will certainly help with that. 🙂 Internal linking is so important and it is probably the most overlooked part of the overall SEO strategy for most bloggers. Thanks for adding your knowledge and have a great day!
      Tom Jamieson recently posted..Free Images: Understanding Creative Commons LicensesMy Profile

  • Hi Tom!

    SEO can be very confusing for many. I’m still working on it. 🙂 I’ve recently been editing my permalinks. I, too, use WordPress SEO by Yoast. Great tips!
    Donna recently posted..Margo Manhattan The Original Pink Ribbon Designer #standstrong #breastcancerawarenessMy Profile

  • Hi Tom,
    It’s great seeing you here on Lisa’s blog! Articles like this are so important. It’s refreshing to read SEO tips that are easy to implement. The theme that I use has SEO built into it. So, I don’t use Yoast’s plugin. (Actually, it’s incompatible with my theme.) Yoast’s plugin has so many neat features built in that I wish I could use it.

    I think of your four tips, the one that’s overlooked the most often is linking within your blog. That is so easy to do and in addition to having SEO benefits, it’s a great way to navigate readers to other pages.
    Sherryl Perry recently posted..E-Book Promotion Strategies, Using Hashtags and Google Analytics #FridayFindsMy Profile

    • Hi Sherryl – thanks for the welcome – it’s great to be here! Lisa was very kind to let me post. I like keeping things as simple as I can – it makes it easy to understand and implement. Especially these four tips – they are so easy to do and will really help your blog in the long run. And you’re right – internal linking is the most overlooked out of these tips, so I hope I have helped some bloggers by emphasizing it here. Thanks for adding your insight and have a great day!
      Tom Jamieson recently posted..Free Images: Understanding Creative Commons LicensesMy Profile

  • Simple tips but they really work in the long run. Its related to On page SEO. For off page SEO I would suggest getting links from High quality similar niche sites.
    Atish Ranjan recently posted..Moller’s Flying CarsMy Profile

    • Hello Atish – I like to keep things simple whenever possible, and you’re right – these are timeless tips that will keep working for the foreseeable future. And yes, these are certainly on page SEO tips. For off page SEO, you definitely want to think about things like social proof, guest blogging, backlinking, etc. Thanks for adding to the discussion and have a great day!
      Tom Jamieson recently posted..Free Images: Understanding Creative Commons LicensesMy Profile

  • I have that plugin on my blog, and well, even despite my using it, and using the suggestions, I am still not getting any traffic. I have been busting my rear creating quality content, tweeting, FBing, Pinning, etc, and I am lucky I have 60 pageviews a day. Commenting doesn’t seem to help, so I am at a complete loss.

    I don’t want to give up, but it is getting pretty discouraging now.
    Jen recently posted..5 Tips To Make Packing For Vacation A SnapMy Profile

  • I’ll have to try Yoast. I am on WordPress and am using one that is for free. I do not think it gives recommendations though. Thanks for this list!

    Arelis Cintron recently posted..Gone Girl and 2 Guns #ReviewMy Profile

    • Hello Arelis – the Yoast plugin is very robust and really gives you a lot of great options for enhancing your overall SEO strategy. One of the nice things about it is that you don’t have to use all the features it provides, so you can set it up in a way that best suits you and your blog. Let me know how it goes for you or if you have any questions. Thanks for commenting and have a great day!
      Tom Jamieson recently posted..Free Images: Understanding Creative Commons LicensesMy Profile

  • Hi Tom,

    Nice post, I agree that the URL should be in any bloggers top 3 things to do. Nice post.

    The content is ever so important, those question and answer blogs are going to start moving high up the rankings with the new hummingbird around…

  • Hi Tom,
    Good to see you here with another excellent post and Lisa you did well to bring Tom on board. I read his blog and know he’s a wonderful SEO guy. The proof is the knowledge shared in this post.

    I take on point #1 Tom. Recent algorithm updates by Google are geared towards this. If we fail in point 1, we fail in everything. Gone are those days to mess up with keywords and trick search engines to garbage.

    Have a wonderful weekend you both
    Enstine Muki recently posted..How To Get Referral Traffic From Social Media On Auto-PilotMy Profile

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  • Hi Tom,

    Thanks for sharing these tips. I believe creating quality content is the best bet if we are newbie and we don’t really understand about SEO. Moreover with the coming of Google Hummingbird, quality matters.
    Okto recently posted..10 Free WordPress Themes That Look PremiumMy Profile

  • Hi Tom,

    Welcome to Lisa’s blog! These are great SEO tips…simple and easy to follow. You can include me as a Yoast user as well…I would be lost without it, lol 🙂

    What I did realize is that I don’t have a lot of internal links so I need make sure to include one in my posts.

    Thanks for sharing this tips with us! Hope you both are having a great Thursday!
    Corina Ramos recently posted..Trick or Treat Halloween Giveaway – 3 Chances to Win CashMy Profile

  • Hi Tom,

    Great tips. I like that you’ve not only listed some dead simple tips, you’ve also zeroed in on some really important ones. I get so tired of reading slightly shady SEO tips or reading posts where bloggers obsess over SEO and seem to forget things like writing decent content! Appreciate your refreshing approach. 🙂

    • Hi Ben – thanks for the compliment. You made my day! 🙂 I really do try to focus on a couple of main ideas — keeping things simple and focusing on the basics. Doing those two things will help your rankings and traffic more than anything else. Plus you are adding value to your readers in the process. Appreciate the comment and hope you have a great day!
      Tom Jamieson recently posted..Free Images: Understanding Creative Commons LicensesMy Profile

  • Superb article Tom, all the tips which I have tried to follow closely over the 5 years, I’ve been blogging, sometimes creating high quality content can be on the thin side, but I think if the quality content outweighs the content which isn’t so good then that should help.

    Yoast SEO has awlays been a part of any blog I have created for myself and others, it’s easy to use and once it’s set up, you can almost forget about it.
    Karen Woodham recently posted..Twitter Verification, How? Why? When? Do you need it?My Profile

    • Hi Tim – thanks for the warm welcome. Lisa has been very generous to allow me this opportunity. That’s good that you are thinking critically about your linking strategy – it’s never too late for an audit that can lead to some really helpful changes. And I agree – it’s hard to believe that a plugin as helpful and robust as the Yoast plugin is free! Thanks for recommending another plugin you are using – I will have to check it out. Thanks also for taking time to comment – I really appreciate it. Have a great day!
      Tom Jamieson recently posted..Free Images: Understanding Creative Commons LicensesMy Profile

    • Hi Karen – not sure what happened that my response to Tim’s comment got posted twice. 😕 But anyway, I really appreciate your kinds words and encouragement. Glad to hear you are using the Yoast plugin – it really is one of the best out there plus it’s FREE! :mrgreen: And you’re right about the content – the more quality content you can add the better. You may want to think about removing older posts that are thin on content – or at least sprucing them up to give them a boost. Thanks for your awesome comment and have a great day!
      Tom Jamieson recently posted..Free Images: Understanding Creative Commons LicensesMy Profile

  • Hi Tom

    Welcome to Lisa’a blog!

    I’ve been meaning to do an internal link review on my main blog for some time because I know the structure isn’t great. I think I’ve probably linked to some posts more than others and maybe not given weight to the right ones. Something for the weekend!

    I also use WordPress SEO by Yoast and love it. I can’t believe it’s free.

    To get my posts indexed really quickly, I use a premium plugin called WP Indexer.
    Tim Bonner recently posted..Trademarks: Do You Check Your Keywords?My Profile

    • Hi Tim – thanks for the warm welcome. Lisa has been very generous to allow me this opportunity. That’s good that you are thinking critically about your linking strategy – it’s never too late for an audit that can lead to some really helpful changes. And I agree – it’s hard to believe that a plugin as helpful and robust as the Yoast plugin is free! Thanks for recommending another plugin you are using – I will have to check it out. Thanks also for taking time to comment – I really appreciate it. Have a great day!
      Tom Jamieson recently posted..Free Images: Understanding Creative Commons LicensesMy Profile

  • Hi Tom, and good to see you at Lisa’s place 🙂

    You are absolutely right in mentioning these simple tips every blogger needs to follow, and these are surely the key factors I would add. I know a lot of people talk of writing good content, but if your readers are not waiting long enough to read your post, or it’s not something they like or it’s not something they can relate to, you need to re-think for sure.

    Similarly, Yoast is an awesome plugin, and I’ve been using it too. I like the fact that you can manually change the slug or write the meta description, which is the second most thing people see after a catchy title in the search engines – so it better be good. Additionally, I think adding a variation of keywords to your posts helps to rank it better, where SEO is concerned too, though what really is the key formula or the right percentage, isn’t something I’ve really understood so far myself 🙂

    Thanks for sharing. Have a nice week, both of you 🙂
    Harleena Singh recently posted..Quality Of Life – Let’s Understand It BetterMy Profile

    • Hello Harleena – yes, Lisa is very kind to let me write a guest post for her blog. :mrgreen: I’m glad to hear you are taking advantage of a great SEO plugin like Yoast. I know for me it has made a huge difference on my blog both in terms of ranking and traffic. And your point about adding varying keywords is well taken and is good advice to add to the post. Thanks for including it in your comment. I appreciate your feedback and hope you have a great day!
      Tom Jamieson recently posted..Free Images: Understanding Creative Commons LicensesMy Profile

  • Hi Tom,

    These are really great tips that anyone can start doing straight away!

    I have recently started using the WordPress SEO plugin by Yoast and it’s also been working really well for me and my organic SEO traffic is on the increase 🙂 But I think the basis of it all is having good quality content on your blog, as you rightly said in your first tip.

    Thanks for sharing 🙂

    Laura Raisanen recently posted..My Product Creation Progress Report – Phase 2My Profile

    • Hi Laura – Like Lisa I’m a big fan of making things as simple as possible. You’re right – these are some really simple things that any blogger can start doing right away to help increase their rankings in search results. Plus, they will add value to readers as well. Thanks for taking the time to add your feedback. Have a great day!
      Tom Jamieson recently posted..The Danger of Automatic WordPress Meta DescriptionsMy Profile

  • Thank you Tom for providing this useful information for my readers – I love when things are kept SIMPLE. I remember when I first started and these “types” of things were foreign to me. It was quite a learning curve.
    Creating internal links really makes a difference I’ve found on my various websites. I always try to think what I can link back to that is relevant to each post or page online. It’s best when it can add value to the reader.
    Have a great day Tom and thank you again!
    Lisa recently posted..4 Simple SEO Tips for BloggersMy Profile

    • Hi Lisa- I really appreciate the opportunity to post on your blog. You are right – linking to other relevant content on your site it a great way to add value to your readers while also increasing your search ranking. Like you I’m a big fan of SIMPLE 😀 In fact, the simpler the better. Most things don’t have to be nearly as complicated as we try to make them out to be. Thanks again for letting me post here and for the opportunity to share this with your awesome readers!
      Tom Jamieson recently posted..Free Images: Understanding Creative Commons LicensesMy Profile

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