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Hashtags Today Are Everywhere – Learn How To Use Them To Get Results

Hashtags Today For Search Optimization

Hashtags today are everywhere today. No longer is Twitter the only social networking site you visit where you will see the use of #hashtags. They now can be found on Facebook, Google+, You Tube, Instagram and even  your own blog posts you can have hashtags. Everywhere and anywhere the use of hashtags has grown over the past year alone. How do you know if you are using them correctly? How many can you use on the different social networking sites? Learn how to use them on different social networks and how the SEO benefit of them can help your posts be found today.

hashtags today


Using Hashtags Today The Right Way On Different Social Networks

Twitter – Twitter was the first place hashtags began to be used since the 1970’s. Hashtags in the 1970’s were first used in programming. (They were used back then to label groups and mark special meanings).  Hashtags appeared on Twitter in 2009 and became trending topics in 2010. On Twitter, the best use of hashtags today is one or two per tweet. If you are using anymore hashtags than that you will appear spammy.

Vine – Vine is another video social website that integrates the use of hashtags just like Twitter. Be sure to use them there as well.

Facebook – Hashtags appeared on Facebook in 2013. They did not go over too well there and misuse of them there will make you look real spammy.  They should be used sparingly on Facebook.

Google+ – Now with Google+ you can use more hashtags and at times they will appear automatically in your stream.

Check out this post in Google+ with several hashtags being used: (This one came up on page one of Google if you search the word hashtag.)


Instagram – This photo sharing social site uses many hashtags per post. I’ve found the more you use the easier it is for others to find your post.  Just be sure the words you use for your hashtags make sense. You can use Hashtagig to find the most popular hashtags on Instagram today.

Tumblr – Tumblr is a microblogging platform and social networking site that uses hashtags often to get your posts seen by more people. You don’t need (though many do including myself for a while) to use the # sign in front of your hashtags on Tumblr, they have a section under your post just for tags. Put a coma after each word and hit enter, that will be your hashtag and the # will appear. You can have as many as you want again as long as they make sense.

Pinterest – Let’s not forget to use hashtags today on this social image sharing site. Remember, some pins may appear years later with the right choice of hashtags.

YouTube – Using hashtags in your title on YouTube will help your videos get seen in search. It will also help those in your circles on Google+. I asked Ms. Ileane the Queen of YouTube how she uses hashtags on YouTube. Here is her response:

I’m not using hashtags in my YouTube titles but I use them when I share on other social networks. I reserved a Tagboard for #youtubetips and on occasion I find great people to follow from the tagboard. I also use that hashtag when I share on Google+. I’d love to hear more about people finding success using hashtags in YouTube titles so I can add it to a YouTube optimization list I’m currently creating.

LinkedIn – LinkedIn also started using hashtags back in February of 2013. A few months later they dropped the integration of hashtags. Hashtags no longer work on LinkedIn.  They will NOT be in highlighted text nor link to anything. So NO need to use hashtags today on LinkedIn.


With the Hummingbird update on Google hashtags today are like a form of SEO. They help your posts and pages be found more easily in the Google search. They can be used to help improve your visibility online not only on Google but in social search and other search engines like Bing.


Resources To Help You Use Hashtags More Effectively

Hashcore Plugin – You may remember the post I did on this one back in September. It is a plugin that allows you to use a hashtag today in your posts. When you hover over a hashtag you can see what others are tweeting with that same hashtag. This post had some additional resources for you to pick out the best hashtags.

RiteTag Optimizer – I love this new tool by Saul Fleischman. I have it right on my Chrome browser and it helps to pick hashtags and track them for you as well. It looks like this:

Ritetag optimizer
It’s a great way to schedule tweets too. You can do up to 5 per day on the FREE plan or you can upgrade and do up to 50 per day. The premium plan is $9/month for 1 year. You can also check our their directory of the most popular hashtags and monitor your own.

Trendsmaps – Great for finding out what is trending locally. You see which hashtags today are trending in your local area or another area of the world.  You can pay $9 – $19 /mo. for additional services with bells and whistles.

What The Trend – This is another alternative to see what is trending today and right now. It’s a quick way to see what is trending and you can choose by country.

Hshtags – A social media search engine dedicated to hashtags. This one is really cool as you enter a word and you can see what’s being said about it across many social networking sites.


There are hundreds of more websites that can help you choose hashtags more wisely and search the most popular ones of the day, time or place. I like to use the examples above from ones I’ve used and really liked. Do you have a favorite among them?

How are you using hashtags today?

Do you use hashtags today differently on the different social networking sites?


Top Image courtesy of Stuart Miles /

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Lisa loves helping others to thrive online through Social Media, Blogging and SEO. What good is knowledge if you cannot share it with others?
She has 20+ years experience in marketing/advertising with 5+ years experience blogging, social media and SEO. Get her new eBook Tweeting Like It's 2nd Nature Today!
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66 Responses to Hashtags Today Are Everywhere – Learn How To Use Them To Get Results

  • Sudipto

    Hey Lisa,
    Nice post and I am totally agree with you that these days Hashtags really an important factor in blogging. These really helps in promoting our blog and also helps in driving traffic to our blog. I never used rite tag optimizer and it really seems interesting and I will surely gonna try it.
    Sudipto recently posted…Candy Crush Saga for PC, Candy Crush Saga for Windows 7/8/MACMy Profile

  • Glenys says:

    This is a timely post because most still associate hashtags with Twitter. Or, they forget to use them for other social networks and I’m one of them. I always remember with Twitter; it’s habit I guess.

    I was interested to read your example about the Google+ post ranking in the search engines for a hashtag term. This really highlights the impact that hashtags are having on SEO and search.

    Thanks for the very handy list of resources and addons/pugins Lisa.

  • Hi Lisa, I’m a big fan of how hashtags work and a big fan of RiteTag. The Chrome extension for RiteTag makes sharing so very easy.

    Even though I’m also a fan of Pinterest, I don’t use hashtags there. Personally, I think hashtags are ugly and can detract from the look of a pin. I also don’t put hashtags in my titles for the same reason. I really don’t like articles on Triberr that are filled with ### and @@@ in the title so I usually skip sharing those.

    I haven’t tried Hashcore, I will check that out.

    It’s great that Google + adds hashtags. I always add my own but for people who are sharing my posts, that feature makes the job easier.

    Great article, Lisa!
    Carolyn Nicander Mohr recently posted…Happy 3rd Birthday to The Wonder of Tech!My Profile

    • Lisa

      Hi Carolyn, Yes, I love that extension on Chrome for Rite Tag. I like using hashtags on Pinterest, people have found some of my pins via them and repinned away. I agree on the article titles on Triberr though, yes, can be distracting! Google+ does make it nice with adding them in. Thanks for coming by Carolyn and have a wonderful day ahead.
      Lisa recently posted…Website Bounce Rate Where Low Numbers RuleMy Profile

  • Samir says:

    Hello Lisa,

    Never took much care of hashtags and it is obvious that it has lot more importance and could be used for good results.

  • Siraj Wahid

    Hey Lisa,

    Hashtags hold too much importance, i was unaware of the benefits a month ago but i got to know the importance of hashtags after doing some research. Actually I was receiving a lot of traffic from a blog and i was amazed that how could i get that much traffic from a blog? I thought that the blog owner has somehow linked to my content but i was wrong, when i visited the URL i saw that i was receiving traffic from a embed hashtag search.

    Thanks for sharing your knowledge and resources 🙂


  • Kumar Gauraw

    Hi Lisa,

    Happy New Year to you! 😛

    Thank you for this very resourceful post. I just signed up for your favorite “RiteTag Optimizer” to test it out for myself although I use Firefox and need to figure out add-on for that now.

    I have been using Hashtags for a while now. However, never used a tool to research these prior to sending a tweet. This is very interesting stuff. Thank you for sharing.
    Kumar Gauraw recently posted…5 Things I Learnt About Making A Great First ImpressionMy Profile

  • Sue Price says:

    Hi Lisa

    Thank you so much for this post. Over the break one of the things I vowed to understand better was the appropriate use of hashtags. I was so happy to see this post. You have done such a good job of explaining it so well and certainly given us a lot of information.

    I have not used them at all as I have not understood it properly but now I do. Thank you!


  • Maggie

    Lisa, I so need this! Even the little kids know how to use #hashtags and use the term when talking to each other! 😉

    I must learn to do this better. Thank you for helping with this! Now, when will people start using hand signals to indicate hashtags during a conversation like Jimmy Fallon did on his show? Hilarious!
    Maggie recently posted…How to Take Back Control of Your Email InboxMy Profile

  • Vineet Saxena

    Hi Lisa,
    I must say that I learn a lot whenever I come to this blog.
    I have never been into hashtags much. Though I understand that they might help you in getting found over the internet. I will start integrating them and use them with my blogging plans.
    Now I am going to check out some of the tools you just mentioned and see for myself what works best.
    Thanks for sharing this.
    Vineet Saxena recently posted…What’s Your 2014 Money Mood?My Profile

  • Adrienne

    As you know Lisa, I’m pretty weak in this area and I’ve mentioned a few times I need to really dive into how to use these properly. I’ve used them from time to time but I don’t know if they do any good or not. I just haven’t had the time to look into it further.

    Sal had invited me to be a beta tester when he came out with the site and since I’m clueless in this area anyway then you can just imagine how well I did with educating myself can’t you. I guess my only excuse is I had more important things to do and then forgot to go back and check this out.

    Okay, this year I’m going to do just that. I’m going to put a post-it-note on my computer screen and remind myself to do this darn it. At least maybe looking at Sal’s site that will be much more helpful to me then the other ones I’ve briefly looked at.

    Thank you though for sharing this once again and I know they’re important if we want our content seen hopefully more. I appreciate you sharing this and hope you’ve been having a great week.

    Adrienne recently posted…The Good, The Bad And The New YearMy Profile

    • Lisa

      Hi Adrienne, I’m surprised as you use Twitter very well Adrienne. I’ve had a few things I had to put on the back burner too. We can’t all be experts or good at everything. His site does make it easier and really easy with Chrome. I still have more to learn about it. I’m trying to attend one of his hangouts but life gets in the way. You know how that goes I know…You are welcome and nice to see you back online Adrienne. I hope you have a good weekend coming up soon!
      Lisa recently posted…Social Bookmarking Sites – Are You Wasting Time There? My Profile

  • Ashvini

    Hi Lisa,

    Yes , I think hashtags are really good way of hooking upto the trends and then getting traffic from them. I often follow a certain trend by searching for a hash tag and find a lot of good articles and authors.
    I am also planning to add hash tags functionality to Share Juice so it will be easy to use hash tags in the twitter buttons.
    Ashvini recently posted…A roller coaster that does not thrillMy Profile

  • Atish Ranjan says:

    Hashtag is the future of Search I think. Now days, everyone is using hashtag everywhere as you said on FB, G+, twitter and even on blog as well. I am still lacking to use it in better way. Don’t know why but when i see someone else is doing good with hashtag, I always think to work on it but I always miss to do it.:(

    Thanks for the tips Lisa. I will have to work over it.
    Atish Ranjan recently posted…Installing WordPress on your Web SpaceMy Profile

  • Lisa thanks for sharing this tips. I do use hash tag on Google plus and twitter and have found they help spread my content.
    Though I haven’t started using Pinterest as I should, I appreciate you sharing this information.

    As I hope to optimally use Pinterest in 2014. Hope You’re having a splendid day.
    Peter Kanayo recently posted…Do Business Like A SnakeMy Profile

  • silviu

    Hi Lisa,

    Well, you have explained the concept and shown the importance of hastags. You have also detailed the use of hastags on different social networks.

    I still don’t use hashtags. I think I have the same difficulties with keywords. What keywords to use ? What hashtags to use?

    This makes that pluging (Hashcore plugin) very interesting. Any tool that can suggest hashtags and help me place it fast with my posts is important. I will check that plugin. Thank you.

    Have a wonderful day
    silviu recently posted…How to Display Your Most Popular Content From Your BlogMy Profile

  • Mayura

    Hi Lisa,

    Great post and I love the resources you have shared here 🙂 Gotta check ’em out.

    Well, I like the use of hashtags but obsessions / misuses killing me. Especially the social posts with around 10 – 20 hashtags :mrgreen: Can you imagine? Gosh… I feel too cluttered when I see ’em.

    Practically, I don’t use hashtags except for Twitter Lisa 🙂 You might know that I’m not used to use lists and explore hashtags. I just search the word. Old fashioned, eh?

    I love how Google+ came up with automatic tagging, ’cause I don’t feel like adding hashtags myself in description. Feeling kinda odd! I really really love Google+ for that feature, eventhough I don’t click on hashtags and don’t know how many explore content tagged with hashtags though.

    Do you know how many or did you come across any inforgraphic stating the stats, Lisa? Love to see some stats up here in future as you really into hashtags 🙂 May be I’ll encourage to use more too 😀 lol…

    You have a fabulous week there dear!

    Mayura recently posted…Does the Length of a Blog Post Matter?My Profile

  • Hey Lisa,

    Even though I know about the usefulness of hashtags, I never use them (except when I am participating in a Twitter chat and of course, in a G+ post, but that is automatic). The fact is that I usually forget about using a hashtag (then I remember it again, especially after seeing a hashtag related post).

    Anyways, thank you for sharing these tips and resources, especially RiteTag (perhaps this could help me to be more concerned about using hashtags?).
    Jeevan Jacob John recently posted…Welcome To Daring Blogger!My Profile

  • William Butler

    Wow Lisa,

    You’ve put a lot of research into this post. What I find most interesting is the hashtagig link on Instagram, since the latest figures show 5 million pictures a day being uploaded, it’s a great way to also find out what is resonating with others.

    While the plugins may be beneficial to some, I won’t be using them. I have been using just two hashtags consistently: #BeLoveToOthers and #leadfromwithin

    All the best to you!
    William Butler recently posted…109 Personal Leadership Quotes To Inspire You!My Profile

  • Hi, Lisa! 🙂 I’m a hashtag fan. I think of them as punctuation marks. Depending on space – especially on Twitter – I use them freely. That said, I’m mindful that too many is… too many. Typically, I take care not to do more than three in a post, although that can be hard when I’m salivating over a #raw #vegan #chocolate #recipe, and want to share it with the world. 😀

  • Nate Leung

    Hi Lisa,

    Out of the ones you have listed. I find myself very intrigued with Google Plus’ hashtag system. I started to notice that Google does them automatically and you have the ability to pick and choose which ones you want on there. Instagram’s hashtag system is pretty cool as well. I know that they are heavy on the hashtag side. I use hashtags whenever I have the opportunity to do so. Thanks for sharing Lisa!
    Nate Leung recently posted…How To Unlock Your Inner GeniusMy Profile

  • Girlfriend you are on a roll today! You’re post at My Girly Parts was awesome and here you are sharing some valuable information.

    I don’t use hashtags a lot but after today that will all change. I guess I shied away from it after seeing people go Hashtag crazy. Some people have about 20 of them on a selfie of all things!

    But if it means my blogs getting a little more exposure then I will hashtag away…just not so many of them. 🙂

    Thanks for sharing these resources too. I’m going to check them out but the one that’s got my attention is the Hashcore plugin.

    Hope you’re having a great night! Stay warm!
    Corina Ramos recently posted…How To Stick To Your New Year’s Resolution To Lose WeightMy Profile

  • Angela McCall

    Hi Lisa,

    I have never use hashtags on Twitter, Facebook, Pinterest, YouTube EXCEPT on Friends+Me. And I love Google+ how they index it automatically. I’m illiterate when it comes to hashtags.

    The only reason why I would use hashtags on Friends+Me is it is a necessity. For instance if I want my post to get reshared on Facebook ONLY, I will include a hashtag of #F and it goes there directly but NOT on other social media. That’s the only way I know how to use hashtags.

    Anyway, thank you for educating us how important this is. I might have to start using them on Twitter.

    Angela McCall recently posted…My New Year’s Resolution 2014My Profile

  • Donna Merrill

    Hi Lisa,

    Thanks for all this great information on hashtags. I use it sparingly on Facebook. But on Google+ I notice even if I don’t use them, it comes up anyway. So I’m more mindful when I post there because I want whatever I post or share to be hashtag correct. (Is that a proper phrase?)

    I am checking out the links you have given and they seem to be a great help. I can always count on you Lisa to give such great information.

    I thank you from the bottom of my heart.

    Donna Merrill recently posted…What’s Your Blogging Strategy?My Profile

  • Cole Wiebe says:

    Hi Lisa,

    I still forget to include the hashtags before sending. Fortunately, some platforms like Facebook and G+ allow me to add them afterwards with their edit feature. New year resolution: must learn to ask myself if I’ve remembered the hasthags before I post.

    Wishing you a very prosperous and memorable 2014,


  • Samuel


    Hashtags can be a great addition to your marketing strategy and reaching the most people you can.

    Hashtags won’t be your hero is driving a boatload of traffic back to your site. 🙂

    They are meant as an addition to your statuses to reach a little more people than if you didn’t use them.

    Facebook is not meant for hashtag, sorry. They are awful on there.

    I noticed Google+ to be picking up much better on the hashtags than Facebook.

    Twitter obviously is the king of hashtags and will obviously bring you the most results.

    For my personal preference, I wouldn’t use more then three per tweet or status.

    Thanks for the post!

    – Samuel
    Samuel recently posted…What We can Learn from this Young EntrepreneurMy Profile

  • Tim Bonner

    Hi Lisa

    I’m a terrible hashtag user – I don’t use them very often at all!

    I like the look of the RiteTag Optimizer. I’m going to check that one out for sure.

    I do like how Google+ automatically picks them out for you, particularly as it aids people like me :-).

    I hadn’t realised that they were such a turn off for people on Facebook. Why would that be I wonder?

    I must make more of an effort this year to get them right!
    Tim Bonner recently posted…The Great Popular Blogs Hoax: Is Popularity The Right Thing To Seek?My Profile

  • Callie Carling says:

    :mrgreen: Thank you so much, Lisa – you were a very lucky find (while browsing someone else’s blog) and I really appreciate all this info on hashtags. One of life’s great mysteries now solved … and it’s only day 6 into 2014!

  • Diana says:

    Excellent post on the topic of hashtags – job well done, Lisa! Sending you some social media love 😀

    I use them primarily on Twitter, a bit on Pinterest and Google+ and just starting to use them on FB as well – oddly enough, on some pages they have negative impact and on others – quite positive; go figure!

    Thanks for sharing some useful respurces, too – the 3 tools i liked and will check out right away are tagboard, ritetag and hashtags search engine – thank you, thank you, thank you.

    P.S. don;t know if it matters but… found your through Ashely’s blog, clicked on a comment you left there.
    ave a lovely week and year, Lisa! 😉

  • Another great tutorial post, Lisa.

    As I was reading your post, I just realized that I haven’t used hashtags on pinterest yet, so that’s a great reminder for me.

    I will definitely check that site to make sure my hastags are correct. I’ve been using them on Facebook and Google+ the most, but I will expand my use of hashtags for sure, thanks to this post.

    Thank you for this, and have a great week!
    Sylviane Nuccio recently posted…What Is All The Fuss About Hypnotic Writing?My Profile

  • Gladys

    Hello Ms. Lisa and Happy New Year

    Thank you for this informative posts on hashtags.
    I have started using them on Pinterest and a little on twitter.

    I will be using them more freely, to get more exposure.

    Thank you

    Gladys recently posted…Trail Blaze Your Path For 2014My Profile

  • Bren

    You go girl! This is a great post! I know some FB folks that despise #hashtags. I like them, as long as my posts are public, which auto post to my Twitter. I find it very useful. I love have G+ auto inserts them for ya cause sometimes I forget. 😉 Whoops! I don’t use any #hashtag tools, just manually do them but you’ve showed some pretty great helpers up there! Gladly passing this along so others can get with the program. :mrgreen:
    Bren recently posted…You Think You Would Know More Going On 50My Profile

  • Ashley

    Very thorough comparison of the good ol hashtag Lisa.
    People forget that you can use them outside Twitter and also get similar leverage from them.
    Expand your audience for free, I always tell people!

    BTW, I just stumbled across your old post on Pin life and added it as a reference to my post (below my quote). As it really shows the difference.

    great job
    Ashley recently posted…17 Pinterest Tips for Social Media SuccessMy Profile

    • Lisa

      Thanks Ashley. Yes, many only use on Twitter and don’t realize the full benefit if them elsewhere. Thanks for coming by and mention. Have a great 1st week of 2014!

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