How to Build Relationships Networking When Your Blog Is Invisible
Welcome Guest Blogger Sonia Winland today from Logallot.com
Build Relationships Networking – When you start a new business venture or hobby, the level of excitement is contagious. Your mind is filled with a flurry of ideas to build and create a website that will bring in loads of traffic. You buy your domain, pay for hosting fees, template and you start working on creating the next best thing. You pump out a few new posts and then reality sets in.
No one knows me.
For some, this is the time when they duck out the back door and leave a blog online with no updates, no posts and an empty page of what if’s. A few months later, you start again, after reading other blogs and how to achieve blog success. A light bulb goes off and you’re off buying another domain, hosting, template, posts, blah, blah, blah. Sounds like the definition of insanity?
So what gives? How do you get over the hump of feeling alone and get interested traffic? Not just traffic to fill the space, but traffic that lasts long and repeats itself over and over.
I know, you already knew that, but how many of us really know how to truly network? Build relationships networking isn’t just about saying hello on Twitter (that’s a start) or leaving a comment once and never come back. The bad part about my last statement is that I have seen allot people do that and then wonder why they don’t get reciprocal visits.
When I started blogging seriously, I realized one thing: we all love feedback. It’s why we do what we do. When you write a post, and you get a ton of comments, it feels great, but if you don’t look closely, you will miss is the big picture entirely.
My favorite blogger on earth is Adrienne Smith. She is truly a superstar blogger and a great friend. When she blogs, her posts are as if she is talking directly to you on the phone and you’re glued in. When she comments on a post, she goes out of her way to leave a comment worth reading. She is just one example of someone you can develop a “rapport” with and learn from. One thing about Adrienne does great is that she always takes the time to ask how my day was. How many of you actually go beyond blogging and talk about other things that don’t relate to what we do? We want traffic, but most don’t want to work harder to nurture the relationships right in front of us. Not every blogger is like Adrienne, but more should be. She is not only everywhere, but she really puts energy into her comments, and you can tell she not only read it, but understood it.
Another amazing blogger is Jason Ryze. He may not be well-known, but this is another blogger you want to network with. He wrote a guest post of my blog recently and he put a lot of effort into replying to each comment. He didn’t just reply with a simple thank you or come again, but he really wanted to know why you felt a certain way. One comment turned into many and it went from there. I won’t argue that good content helps, but not everyone writes like Copyblogger and not everyone has 5,000 hits a day either. And who can forget Lisa Buben, my first real supporter to my blog. She always supported my posts and always left comments which gave me the push I needed to keep blogging when I felt invisible.
What some of different ways you can network?
- Leaving worthwhile comments
- Promoting others than yourself
- Go above and beyond to help someone new
- Retweet other posts with a twist. (Make it so appealing people want to read it)
- Asking questions outside the box
- Taking the time to just ask how their day was going
- Finding a post on their blog that resonates with you – even if their niche is different from yours
- Sending an email offline
Even though these are things we all wish we had the time to do daily, how many of us make the time to do this period? We all work, have kids and a life outside our blogs and our communities, but when you do have time, how many of you make the most of that time? Paying it forward is not only a win-win for both parties, but the best reward you receive is the solid friendships you get in return.
We work so hard to get traffic, but sometimes doing the smallest thing can have the most impact.
Sonia is a Marketing Coordinator for a Leading Software Company and the founder of LogAllot where she blogs about Marketing, Blog Design, Blogging and Travel tips. When she isn’t blogging, she is an avid golfer, bass fisher and part-time travel agent.
She has 20+ years experience in marketing/advertising with 4 years experience blogging, social media and SEO.
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